I have been dabbling with an idea. Not sure yet if I’m going to proceed with it, but the idea is this…
Do a podcast about blogging for a living.
Here are the reasons why I might not proceed with doing this:
- Takes time. I’m a busy guy and I’ve got a lot of things going on. I sometimes have a problem with going in multiple directions at once (its something I’m working on) and the last thing I need is yet another thing to do.
- Might Be Saturated. Surely there are a lot of podcasts out there already, and most of them don’t get listened to all that much. So it is a natural question to ask on whether me coming into that scene makes much sense.
- Concern on whether podcasts matter that much. No doubt, there is a podcast-listening audience out there, however I know full well that most people don’t listen to them. For many, listening to audio is a time suck and we can usually consume information much faster by reading it.
That being said, here is why I might consider doing it anyway:
- My unique viewpoint. Perhaps I haven’t looked hard enough (likely) or found the right podcast, but it seems as if there aren’t any decent podcasts out there which hit this topic of blogging right. In my estimation, anyway.
- Additional distribution. Obviously, a podcast is another form of media that gets me into other channels (i.e. Itunes) and that can work out very well.
- Leverage. I would never consider doing a podcast and having it only operate as a podcast. Anything I record would be utilized in other ways so as to get the maximum leverage for my time. I’d take the audio and put it into Youtube as a video, for instance. I’d take parts of it and have it transcribed for blog posts. Especially if I have a team in place to execute that stuff for me, I can literally just sit down, record a podcast, and get a LOT of play out of it. And that is attractive for me.
So, now that I’ve dumped my “pros and cons” on you, let me ask you this.
Do you listen to any podcasts? And if so, which ones?
Personally, I don’t listen to many although it has increased. I’m now going to the gym, for instance, and I always listen to podcasts while I’m there. I also have a hookup in my car for the Iphone, so I can listen to podcasts there (a much better use of time than stupid music stations). Problem is, I work from home so I’m not in the car all that much. Lately, I’m listening to a few podcasts at my desk while I work. I go back and forth on that one.
I haven’t spent much time looking for decent shows, but I do catch some of Leo Laporte’s tech shows and I also like Internet Business Mastery.
So, what about you?
And while you’re letting me know your podcasting habits, chime in and let me know what you think of me doing a podcast. Are you interested in that? No promises right now.


