Blog Marketing Academy

All online businesses - big and small - need to have some kind of system in place for managing customer support. Problem is, like a lot of other things these days, there are about a thousand different options for doing so. Lots of different support desks out there, and it is hard to determine which way to go with it all. I've tried my share of them, and I just recently switched over to a new one. So, I thought I would take a few minutes and give a run-through of the options I've tried. If … [Read more...]

So, I just spoke with a consulting client. She ran a coaching business. And she had questions about how to properly handle her email list in terms of autoresponders, the content of the emails, etc. Like a lot of people, she had her email list hosted with Mailchimp. She had a list of 224 people. The thing is... she has had very little contact with this list. She was rather defeated about it. She felt like a list of 224 people was too small... almost inadequate. She had seen some internet … [Read more...]

One thing constant in the world is change. And, being in this world of internet business as long as I have, I know more than most how true that is. Things are changing. And they're changing fast. And, if you don't keep your eyes open, you'll get left behind by not adjusting to changes as they happen. I believe one such change that is happening is in the world of email marketing. Is Email Dead? Hehehe.... yeah right. It isn't dead. But, it sure as hell is changing. Simply put, the … [Read more...]

I recently announced that I was switching my email marketing for the Academy from Aweber over to Office Autopilot. For me, this makes sense. However, for many people who read my blog, it won't. The fact is that Office Autopilot is overkill for the typical solopreneur or blogger. Not only that, it starts at $297/month and that, alone, puts it out of most people's reach. But, it is possible to combine a few solutions together in ordet to get a "light" version of Office Autopilot. For … [Read more...]