Is Social Media Your Only Traffic Building Strategy?

So, you want traffic to your new site. What are you doing about it? If you're anything like the average blogger, you pretty much default to a single strategy: social media. The plan is to get big on Twitter, Facebook and Google+, build your audience over there, and then siphon people off over to your blog. Also related, most bloggers do one thing after they publish a new post: They share it on social media. That's it. See anything wrong with this picture? I do. :) … [Read more...]

How to Generate a Landslide of Traffic that Actually Converts

Let's call a spade a spade here... When we talk about having a blog which generates sales for your business, its pretty damn disheartening when you look at your own blog and see you can't even get a comment on one of your best posts. All this talk about "conversions", and some people can't even convert people into posting a comment. The question is... why is that happening? What's the missing link? And how are some "blogging experts" giving you dumb advice to lead you down … [Read more...]

9 Secrets to Blogging for Google Penguin

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I have a confession. 5 years ago when I left my executive position in the media industry I had a dirty little problem. I wanted to convert my skills in SEO and video into my own online business. But I had no idea how to build a site readers would actually read. Then I met David Risley. After reading (and even more stealing) his stuff, I found the secret to my problem. Content is what matters. Now I consult clients all over the world. Mostly on content management for search engine … [Read more...]

Finding New Traffic & Readers – Traffic Methods Ranked In Order of Effectiveness

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The subject of getting traffic to a website is a BIG topic. It has a lot of moving parts and some things work better for some than for others. There is no single effective method to build traffic. If there were, everybody would be doing it. It is true, however, that some things tend to be more effective than others. My personal experience in this business has shown this. And I've seen new bloggers over-emphasize certain things and they end up wasting time. So, I've devised a chart to rank … [Read more...]

Getting Leads And Conversions: A Blog Review of DavidRisley.com from Derek Halpern

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One of the many things I do for members inside the Inner Circle is review their blog. When I do these reviews, I almost always do it on video. I'm looking at things like design, list building effectiveness, and conversion. I also evaluate the structure of the content, navigation pages, etc. Rarely is the direction of that blog review reversed. And, like everybody else, I also value an expert third-party perspective. Derek Halpern seems like he's come out of virtually nowhere in our niche, … [Read more...]

23 Tips To Using Social Media To Drive Traffic To Your Blog

So, I knew I needed to write a blog post. I was so busy that I didn't have any time to prepare anything in advance. So, what did I do? I went to my social media accounts and asked. The very first suggestion that came in (quick reply) was from @CavemanHomeComp who suggested - suprise! - the very post that I'm writing right now. So, I'm going to put together a lightning-round of tips for how I think bloggers should use social media to promote their blog. And, at the end, I'd like you to … [Read more...]

Remember, Blogging Is A People Business

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People make things too complicated. I see it all the time in the world of blogging. A lot of bloggers out there trying to build up traffic, get recognition and make some money. They read blogs about blogging, which are (hopefully) written by people who have actually done that. Too often, however, I find that they get mired down in minutia. Perhaps you know the type of minutia I'm referring to. Stuff like: "I'm going to keep tinkering with this theme until it is just right." "I'll … [Read more...]

The Simple Ingredient Which Creates Die-Hard Fans Of Your Blog

As I've talked about before, I am in the midst of a re-making over on PCMech.com. I am putting the finishing touches on the new design, and I'm laying the groundwork for a re-making in how we talk about technology. All this is designed to make PCMech an interesting destination in a very crowded niche. It is an interesting issue, and one that I think many bloggers deal with. PCMech is in a very saturated niche - tech. There are LOTS of tech blogs out there, and all of them are acting like little … [Read more...]

How To “Top Kill” The Big Leaks In Your Blog (Better Than BP Could)

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The truth is, most people’s blogs leak worse than the Deepwater Horizon leak in the Gulf. You’re not leaking oil (obviously), but what you’re leaking is attention units. The biggest commodity online today is ATTENTION. So, if we break it down into a measurable pseudo-quantity we’ll just call “attention units”, we can then look at our blogs from that perspective. Our blogs are supposed to be magnets for attention units. And once attention units are being flowed at the blog, the … [Read more...]

Super-Easy Tactic For Increasing Reader Anticipation

One of the things we all want is for our readers to come back to your blog. This is why we like getting visitors onto our lists, follow us on Twitter, or subscribe by RSS. However, there is another super-easy tactic you can use to increase anticipation: Showing them what’s coming before it is published. With that in mind, here is some code you can copy/paste into your blog theme in order to easily list out scheduled posts. Obviously, this tactic will only work if you do indeed … [Read more...]

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