It is a fair question. A lot of people read about the success of some bloggers (perhaps like myself) and want that for themselves. That is a noble endeavor, and a worthy one.
However, is blogging the right business for you?
There are a lot of different ways to make money on the Internet and blogging is one of them. All ways of making money essentially consist of the following basics:
- Attract people.
- Make an offer.
I don’t care what fancy “system” you read about, this is what it really is when you cut away all the jargon. In the blogging business, you are basically using the blog to get #1 done – attracting people.
There are a lot of ways to attract people. There’s paid advertising. There’s social media. There’s blogs. There’s affiliate marketing. There’s spamming (although that’s a bad way to go, obviously).
If you go the route of blogging as your primary traffic generation, then you need to be honest about the amount of work you want to put into it. Blogging is a high-maintenance business. It isn’t a method to set it up and forget about it and go to the beach. The content of the blog has to come from somewhere.
For your content, you could go one of 3 main options:
- Write it yourself.
- Be a publisher and have others do most of the writing while you just conduct business.
- Scrape content from elsewhere and import it into your blog.
Now, I do not endorse option #3. I know some people do it, but I think it is a crappy approach and borderline unethical depending on how it’s done. #2 is certainly viable but it requires potentially more investment because, after all, you need people to write and if you’re not going to do it, you’ll need to pay the people who do. #1 is the option most choose, and basically means you are the primary writer. That takes time.
If you are willing to approach online business from a realistic standpoint and realize that this is NOT a “get rich quick” approach to income generation, then problogging might be right for you. If you don’t have it in you to write as much as required, then you’ll need to decide whether you want to go another route or potentially get others to write for you.
Keep in mind that there are other creative ways to generate content. You can dictate it and have it transcribed. You can do interviews. You can do videos and have those transcribed. See what works for you and try it out.
Not everybody has what it takes to be a problogger. Many lack the patience. But, realize any method of online business takes time and work. There are no magic pill options where you can press an “Easy Button” and out pours money. Idiots will keep looking for such a thing, but it doesn’t exist.
Just keepin’ it real. 
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