An Update On My Hobby RV Camping Blog. Full Stat Breakdown. (RV Blog Report #4)
After a long delay, here’s an update on my story of starting up a brand new blog, in a new niche, from scratch. An update on how things are going.
After a long delay, here’s an update on my story of starting up a brand new blog, in a new niche, from scratch. An update on how things are going.
What if you could double your email list signups simply by rearranging some of the content you already have – and not have to actually take the time to create anything new? Perhaps you can.
Your opt-in confirmation page is the very first page your subscriber will see after joining your email list. So, it is a highly important page and you want to optimize it for maximum results.
In this episode, I share 7 important tips and tactics for how to maximize the marketing impact of the confirmation page. You’ll learn:
– Why you might want to put an offer on this page (and how to price it)
– 3 tools for giving an immediate survey to your new subscribers
– How to get your new subscriber to SHARE your squeeze page on social media and get more vital impact
– A quick tip to get more people to actually confirm their email address
– How to give them a “hook” to also follow you on Twitter or Facebook.
As always, if you are finding these episodes valuable, please give an honest review over in iTunes, at:
https://www.blogmarketingacademy.com/itunes
The landing page software space has gotten extremely competitive in the last couple years – and it is now a much more complicated affair to choose which solution to use to make squeeze pages.
LeadPages has been the market leader. But, is it any good? What are its real strengths and weaknesses?
In this episode, David does some “real talk” about what’s good – and bad – about LeadPages. And he compares it to other solutions like OptimizePress, ClickFunnels and Ten Minute Funnels.
If you’re in the market, this is an important episode to listen to.
It is really easy to go nuts trying to figure out how to include nice looking opt-in forms into your blog. And, shopping for plug-ins is frustrating because it is hard to tell the difference between some of the available options.
In this installment, we cover the top tools for creating opt-in forms for your blog. Discussed in this episode is:
– Thrive Leads
– OptinMonster
– OptinMonster
– SumoMe
For each, I give my review of the plug-in… and then share which I would go with today if I were starting over.
In the last installment, we talked about how your blog content itself will be the area where you can get the highest opt-ins to your list – IF you use the content upgrade strategy.
But, how do you insert opt-in forms into a Wordpress post or page without the editor screwing it up?
Wordpress is designed to be a blogging platform, not a marketing platform. This means that the post editor will tend to strip out things that you may want to put in there, including opt-in form HTML code.
What exactly is a squeeze page? And how does it work alongside your existing blog?
In this episode, we go back to basics on this extremely important part of your email marketing and list building strategy. We can’t rely on our blog sidebars to do all the heavy-lifting, so it is important that we make use of squeeze pages. Plus, the typical squeeze pages converts typically 10X to 20X better than the typical blog when it comes to building your list. If that isn’t a good reason to do it, I don’t know what is!
In this episode, we talk about:
– What a squeeze page actually is
– How you use it alongside your blog
– Why you squeeze page should NOT look like your blog
– The 4 elements of a squeeze page
– Why the simplest squeeze pages usually convert better
In the last installment, we talked about how your blog content itself will be the area where you can get the highest opt-ins to your list – IF you use the content upgrade strategy.
But, how do you insert opt-in forms into a Wordpress post or page without the editor screwing it up?
Wordpress is designed to be a blogging platform, not a marketing platform. This means that the post editor will tend to strip out things that you may want to put in there, including opt-in form HTML code.
In this episode, we talk about several different tools to make this happen. One of them you’ve likely never heard of, but looks very promising. 🙂
Now that we’ve talked about how to create the perfect lead magnet in episodes 70 and 71, it is time to talk about your general opt-in strategy on your blog. What are the most effective ways to build your email list from your blog?
In this episode, we cover 7 different strategies for building your list effectively. These strategies are specifically chosen to increase your conversion rate on your blog and put more people onto your list.
– What are the best converting locations on your blog for opt-in forms?
– How do you integrate squeeze pages into your blog?
– Should you ask for their first name?
– When is it OK to turn OFF double opt-in?
– How does a two-step opt-in increase conversion rates?
– What’s the most effective opt-in strategy for a blogger – bar none?
All this, in episode #72.
This is part 2 of how to create a perfect lead magnet. In this part, we take the 7-point checklist from episode #70 and apply it to the “real world”.
What are some bad lead magnet ideas? And what are some good ones to aim for? What’s wrong with the “big honker ebook”? What is the problem with offering a 7-day free course as a lead magnet?
Also, we talk about why you should have MULTIPLE lead magnets rather than just one. This is an important episode, because the lead magnet sits right at the top of the blog profit funnel.
What is a lead magnet? Well, it is just something to give away to get people onto your email list. Right?
Well, there’s more to it. In this part 1 of 2, we’re going to dive into how to create the PERFECT lead magnet. In this episode, I share the TWO main purposes of a lead magnet (most people forget the second one). And I’m going to share a 7-point checklist of criteria for the perfect lead magnet.
The good news is that it will save you a lot of time, because the perfect lead magnet is actually a lot LESS work.
The most effective opt-in strategy I’ve ever used on my blog was the content upgrade strategy. It out-performs every other list building strategy out there. In this installment of our series, we’ll discuss what the content upgrade strategy actually is and how to implement it into your blogging habits.
I personally hate the word “ebook”. It is just SUCH an overused word. It could literally mean anything from a one-page PDF, to a several hundred page digital novel, to a Kindle book. But, there is another thing I hate about it… It is that little word “book” in there. That word immediately brings to…
Offering a unique opt-in offer for each blog category can often give you a higher opt-in rate. In this post, you will learn how to set up a unique sidebar opt-in for each blog category.
Instead of blindly creating a big ebook or other opt-in bribe, let’s create something which a lot less work – and MUCH more effective. Here is how to create an effective lead magnet, along with a 7-point checklist to run your next idea through.
One of the drawbacks of double confirmation is that a decent number of people just don’t subscribe. And not all of them are invalid. Here’s a way to deal with it if you use an email provider which supports it. I call it “hybrid confirmation”.
Do you always need to give away something for free to get people to join your email list? Perhaps not. We talk about that in this video, as well as a tactic you can use to get more BUYERS on your email list.
How do you deliver an ebook or other giveaway as an opt-in offer to build your list? And, how do you manage offering multiple ones without multiple lists? Here we discuss the actual mechanics of delivering opt-in giveaway offers. Several different methods are discussed.
You just wrote what you believe is an important email for your subscribers. Perhaps a link to your latest post which you know rocks. Or perhaps even a product recommendation that you truly believe is awesome and will benefit your readers. So, you send the email to your list. And… You check back the next…
We’ve all been there… We’re surfing around the net looking for something – or perhaps just checking up on some of our favorite sites. You click onto a website which looks promising and – BAM! You’re greeted with a big-ass popup asking for your email address. And odds are that I can guess your next…
Is it still important to use double opt-in? Let’s talk pros and cons… and then present some best practices and a potential alternative that might be better.
The Morning WP is a weekly newsletter for solopreneurs building on the WordPress platform. Become a smarter, more self-sufficient WordPress site owner… in just 5 minutes per week. So you can grow your business effectively.
The Founder’s Memo is more personal. More about things I’m trying out. Things I want to share. Strategies and insights and things I’m excited about. There aren’t multiple sections. No “latest posts”. None of the fancy newsletter-y things. Just… an email that I write and send to you and I hope you find it useful.