List Building

7 Tips For The Perfect Opt-In Confirmation Page

7 Tips For The Perfect Opt-In Confirmation Page

Your opt-in confirmation page is the very first page your subscriber will see after joining your email list. So, it is a highly important page and you want to optimize it for maximum results.

In this episode, I share 7 important tips and tactics for how to maximize the marketing impact of the confirmation page. You’ll learn:

– Why you might want to put an offer on this page (and how to price it)
– 3 tools for giving an immediate survey to your new subscribers
– How to get your new subscriber to SHARE your squeeze page on social media and get more vital impact
– A quick tip to get more people to actually confirm their email address
– How to give them a “hook” to also follow you on Twitter or Facebook.

As always, if you are finding these episodes valuable, please give an honest review over in iTunes, at:
https://www.blogmarketingacademy.com/itunes

The Top Tools For Creating Highly Effective Squeeze Pages

The Top Tools For Creating Highly Effective Squeeze Pages

The landing page software space has gotten extremely competitive in the last couple years – and it is now a much more complicated affair to choose which solution to use to make squeeze pages.

LeadPages has been the market leader. But, is it any good? What are its real strengths and weaknesses?

In this episode, David does some “real talk” about what’s good – and bad – about LeadPages. And he compares it to other solutions like OptimizePress, ClickFunnels and Ten Minute Funnels.

If you’re in the market, this is an important episode to listen to.

The Top Tools for Creating Blog Opt-In Forms

The Top Tools for Creating Blog Opt-In Forms

It is really easy to go nuts trying to figure out how to include nice looking opt-in forms into your blog. And, shopping for plug-ins is frustrating because it is hard to tell the difference between some of the available options.

In this installment, we cover the top tools for creating opt-in forms for your blog. Discussed in this episode is:
– Thrive Leads
– OptinMonster
– OptinMonster
– SumoMe

For each, I give my review of the plug-in… and then share which I would go with today if I were starting over.

How To Create A Squeeze Page – And What Is It?

How To Create A Squeeze Page – And What Is It?

In the last installment, we talked about how your blog content itself will be the area where you can get the highest opt-ins to your list – IF you use the content upgrade strategy.

But, how do you insert opt-in forms into a Wordpress post or page without the editor screwing it up?

Wordpress is designed to be a blogging platform, not a marketing platform. This means that the post editor will tend to strip out things that you may want to put in there, including opt-in form HTML code.

What exactly is a squeeze page? And how does it work alongside your existing blog?

In this episode, we go back to basics on this extremely important part of your email marketing and list building strategy. We can’t rely on our blog sidebars to do all the heavy-lifting, so it is important that we make use of squeeze pages. Plus, the typical squeeze pages converts typically 10X to 20X better than the typical blog when it comes to building your list. If that isn’t a good reason to do it, I don’t know what is!

In this episode, we talk about:
– What a squeeze page actually is
– How you use it alongside your blog
– Why you squeeze page should NOT look like your blog
– The 4 elements of a squeeze page
– Why the simplest squeeze pages usually convert better

How To Easily Insert Opt-In Forms Inside Blog Posts

How To Easily Insert Opt-In Forms Inside Blog Posts

In the last installment, we talked about how your blog content itself will be the area where you can get the highest opt-ins to your list – IF you use the content upgrade strategy.

But, how do you insert opt-in forms into a Wordpress post or page without the editor screwing it up?

Wordpress is designed to be a blogging platform, not a marketing platform. This means that the post editor will tend to strip out things that you may want to put in there, including opt-in form HTML code.

In this episode, we talk about several different tools to make this happen. One of them you’ve likely never heard of, but looks very promising. 🙂

7 Strategies For Getting More Opt-Ins To Your Email List

7 Strategies For Getting More Opt-Ins To Your Email List

Now that we’ve talked about how to create the perfect lead magnet in episodes 70 and 71, it is time to talk about your general opt-in strategy on your blog. What are the most effective ways to build your email list from your blog?

In this episode, we cover 7 different strategies for building your list effectively. These strategies are specifically chosen to increase your conversion rate on your blog and put more people onto your list.

– What are the best converting locations on your blog for opt-in forms?
– How do you integrate squeeze pages into your blog?
– Should you ask for their first name?
– When is it OK to turn OFF double opt-in?
– How does a two-step opt-in increase conversion rates?
– What’s the most effective opt-in strategy for a blogger – bar none?

All this, in episode #72.

How To Create A Perfect Lead Magnet – Part 2

How To Create A Perfect Lead Magnet – Part 2

This is part 2 of how to create a perfect lead magnet. In this part, we take the 7-point checklist from episode #70 and apply it to the “real world”.

What are some bad lead magnet ideas? And what are some good ones to aim for? What’s wrong with the “big honker ebook”? What is the problem with offering a 7-day free course as a lead magnet?

Also, we talk about why you should have MULTIPLE lead magnets rather than just one. This is an important episode, because the lead magnet sits right at the top of the blog profit funnel.

How To Create A Perfect Lead Magnet – Part 1

How To Create A Perfect Lead Magnet – Part 1

What is a lead magnet? Well, it is just something to give away to get people onto your email list. Right?

Well, there’s more to it. In this part 1 of 2, we’re going to dive into how to create the PERFECT lead magnet. In this episode, I share the TWO main purposes of a lead magnet (most people forget the second one). And I’m going to share a 7-point checklist of criteria for the perfect lead magnet.

The good news is that it will save you a lot of time, because the perfect lead magnet is actually a lot LESS work.

7 Effective Lead Magnet Ideas To Build Your List (That Aren’t “Ebooks”)

7 Effective Lead Magnet Ideas To Build Your List (That Aren’t “Ebooks”)

I personally hate the word “ebook”. It is just SUCH an overused word. It could literally mean anything from a one-page PDF, to a several hundred page digital novel, to a Kindle book. But, there is another thing I hate about it… It is that little word “book” in there. That word immediately brings to…

Do Pop-Ups Still Work?

We’ve all been there… We’re surfing around the net looking for something – or perhaps just checking up on some of our favorite sites. You click onto a website which looks promising and – BAM! You’re greeted with a big-ass popup asking for your email address. And odds are that I can guess your next…