This is a guest post by Jason Ulsrud, at Forty2Fifty.
I have found myself asking this question a lot lately. Am I providing purpose to the world?
Your blog can effect humanity in one of three ways:
- Make the world better
- Not change the world at all
- Make the world worse
How your blog can make the world a better place
Simply put, provide solutions. Every single person who comes to your blog is there for a reason, even your most avid readers, mom and dad. If you can provide even one person with a solution to their problem, then you’re making the world a better place. However, providing solutions without making money is not good business for a Problogger.
Capitalizing on the solutions you are providing to readers with products and services that will support your purpose or add to your readers lives can take you from hobby blogger to Problogger.
How your blog will not change the world
Ineffective blogging will likely never change the world. I read a lot of blogs and come across several that are just ineffective. Everything from poor design and layout, making it harder for your readers to navigate, to bad customer service will kill the entire purpose of your blog.
Designing the blog for your readers and using every social networking platform available, such as Twitter and Facebook, to communicate with your readers will take your blog from blah to world changing.
How your blog can make the world worse
I’m going to assume none of you fit into this category so I’ll speak freely here. If you’ve set up a blog as a personal platform to get attention or only make money from scammy products, then you’re making the world worse. You’re not providing any value to the blogoshpere or humanity.
Stop right now and find a career path where you can provide value to the world. It’s not all about money. I’m a firm believer if you offer real solutions and care about your readers the money will follow and you’ll have fun in the process.
So, What Would Happen To The World Without Your Blog?
Leave a comment and let me know, and what you can change to add even more value to your readers.
Jason Ulsrud blogs at forty2fifty, which covers life’s journey into mid-life. Jason’s also putting together his next blog at guyknowledgy.com to talk about “everyday guy” things from chicks and chrome to wine and love.


