Learning Center

TBP004: Blog Evaluation Checklist: What I Look For When Consulting People On Their Blogs

I get asked to evaluate blogs a lot, either privately or for members of my various training programs. In this episode, I’m going to share some of the key things I look for in determining whether a blog is laid out well for grabbing attention, holding attention, converting visitors into readers, getting people onto an email list, and much more.

[powerpress]

I get asked to evaluate blogs a lot, either privately or for members of my various training programs. In this episode, I’m going to share some of the key things I look for in determining whether a blog is laid out well for grabbing attention, holding attention, converting visitors into readers, getting people onto an email list, and much more.

In this episode, you’ll learn about:

  • The #1 priority of your blog
  • The mental state most people arrive on your blog in (and how this impacts how you must do things)
  • 4 of the big “no-no”‘s I see people doing with their blog homepages
  • The true purpose of your blog’s byline and why you MUST get it right.
  • Why you should AVOID most of the built-in sidebar widgets in WordPress.
  • How many people screw up their blog’s navigation menu.
  • How most bloggers totally screw up their about page.
  • And a lot more.

Resources Mention In This Episode:

And, as promised…

Blog Self-Evaluation Checklist

CLICK TO DOWNLOAD CHECKLIST IN PDF

I hope you enjoy this episode.

If you found it valuable (or any of the last 3 episodes), I’d truly appreciate it if you take a moment to subscribe to the show in iTunes and rate/review it inside of iTunes. It’d really help me out. 🙂

Thanks for listening!

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