Transitioning to New Website
After our strategy call, I have a follow up question that’s maybe more general and I hope okay to put here. My old website/blog is horribly out of date and now a bit broken after I messed around with its no-longer-supported theme last night. I have a number of relatively popular posts from years past that have a largish number of active links to them so I want to keep those posts available until I restructure the content on the new site (different url). BUT, ideally the new site is not “unveiled” with all this disorganized content for new people to have to sort through.
What I want to do short term is 1) have a clean new homepage or landing page with the new logo, branding, business name, etc where I can announce the forthcoming new course(s)/programs, layout my marketing message and start a waiting/interest list. I have that in-progress with Thrive Suite and 2) still allow viewing of individual blog posts by link/search but not lay out the whole jumble. Instead, if someone follows a link to a particular post, they can only read that post and get an announcement of new things coming, get on the list for advance notice, etc.
My question: I have my old blog posts uploaded to the new site. If I set up straight redirects from the old site and simply don’t put them on the menu in the new site, does that do what I want in terms of keeping them “hidden” except for how they come up in Google search or via link? That is, new visitors to the site will see only what I set up on the home/landing page, right? And then behind the scenes I can keep hurrying to repurpose/update the important content and then “release” it the way I’d like new people to see it (and adjust menus accordingly)?
I feel like this helps me get my new website up faster to at least announce what’s coming. Am I missing some pitfalls here? What do other people do when they are rebranding but have existing (relatively) popular content?
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