Finally, Online Business Training That Starts At Ground Zero, Doesn't Skip Any Steps & Goes In Order.

Let The Training, Community And Support Of THE LAB Be Your Guide

You are the freaking man. Because of you, and your website, I made 20k in a year. And I didn't do anything from the months August - November. I'm going to give you a HUGE high-five if we ever meet in real life.

Ron McKie

The Lab is the training, support and coaching center of the Blog Marketing Academy. And it is where bloggers, course creators, consultants, business owners and more come together with a common mission: 

To build, grow and scale an online business and make a positive impact.

I've had students from all kinds of niches, including natural health, personal development, business, forex trading. Even chemistry tutoring, piano tuning and playing blues guitar - in German (not kidding... his name is Christoph).

While The Lab originally started as a collection of all my courses, it has grown to become much more than training. It is also about structure and order - and support. In short, this is a community. One where I am on a first-name basis with many of my members.

What you're about to find out is that your membership in the Blog Marketing Academy LAB is your ticket to an ever-growing support network. It isn't just about online training. It is about much more.

I want you to feel like family.

Let me show you around...

What Makes THE LAB Different?

Everything Is Included

Lab members don't need to purchase any of our courses separately... because they're ALL included. You will gain immediate access to all 24 courses of our library. You will also gain instant access to all new releases without needing to buy anything else.

Technical How-To

"Quick hits" of immediately applicable strategy and tactics that don't require a whole training course. Mini-trainings for quick wins and quick results.

Step by Step Roadmap

The Lab's unique step-by-step Roadmap to guide you through everything that you need to do to start, grow and scale your online business... starting from scratch. Always know what to work on, in what order... and have plenty of guidance along the way.

Lots of Shortcuts

Our library of documents, worksheets, swipe files and shortcuts, all found in one central location for the sake of simplicity. Download it, print it, use it.

Live, In-Person Workshops

Forget the big conferences with their multiple tracks, Powerpoints and overbearing crowds. We're going to meet in a more intimate, hands on and relaxed atmosphere... and make some real, tangible progress on your blog and online business. The LAB BootCAMPs are small group events which we will hold in various RV campgrounds (hotels nearby so no RV is necessary). You won't just walk out with some notes, but we'll get hands on. Direct, personal training and support from David. And you'll walk out with actual work accomplished and a concrete plan of action. Details forthcoming (since this is brand new).

The Lab Community

Find like-minded, supportive friends who are working on their online businesses, too. Get help when you need it, from David and everybody else. It runs 24/7, and is available on your schedule, on demand.

Personal 1-on-1 Feedback

Get private 1-on-1 feedback from David on any aspect of your business. You'll have personal access to a mentor, there to help you alleviate confusions or just give you feedback so you don't feel so alone in your ideas.

Lots of Live Help

We hold a live training session in our Live Training Room every 2 weeks. We do a live training workshop on a "hot topic" (often driven by member request). Office Hours sessions are your opportunity to ask anything you want of David - and he'll answer in real-time.

Integrated Training Support

Request forms and "pit stops" are built into our training and the Roadmap so that training doesn't become a one-way spectator sport. Instead, you'll have two-way access to David and the team as you progress.

All Access Pass To Every Course

As a new member, you will gain IMMEDIATE access to our FULL course library which delivers over 800 hours of training videos over 24 courses, covering everything from blog layout, email marketing, offer creation, list building, membership sites... and much much more.

Plus, our library is growing all the time.

Courses mostly consist of online video with some text-only lessons mixed in. All courses include:

  • Easy navigation with ability to check lessons off when completed to easily keep track of progress.
  • Built-in ability to playback videos at increased speed
  • Transcripts for all videos
  • Audio versions of all videos (in MP3) for easy on-the-go listening
  • Ability to mark individual lessons as "favorites" so you can access the most immediate and actionable lessons (across the whole library) on a single screen

The Course Library spans a body of work which begins with my first training course from 2009 (which sold at the time for $497). But, now, I've combined ALL of it into one single-access library.

My goal with every single course is to accelerate your progress, keep things simple, and speak to you in plain-English.

Everything Aligned By Our 5-Phase Online Business Roadmap

The Roadmap is a 5-phase plan that takes you from absolute zero... up to a point where you not only have a proven product which is generating sales... but you will have a systematized business that is growing and enabling you to live the lifestyle you choose to live.

You do not have to have a blog to begin. You don't need an email list. No product. No traffic. You don't even need to be entirely firm on your ideas yet. As long as you engage in the process - in the order as laid out in this Roadmap - you can make it.

The structure of The Roadmap is found in 5 different phases. These 5 phases are laid out based on my own experience - and almost 10 years of coaching other bloggers and watching the various difficulties that come up.

As you go, you will be told which videos to watch, what to do, and when. You will be given actions to do along the way.

The Roadmap serves as your guide through the entire process. You can then apply "Just in Time Learning" to it... and ONLY spend your time learning what is immediately applicable to you and your business at the time... without the noise and distraction.

Direct, Personal Support And
Involvement From The Founder

You need me? I'll be there.

There are a lot of course creators out there seeking a big payday, piling a bunch of people into their training, then they go sit on the beach somewhere and let it run on autopilot. And I just don't think that's right.

I stand behind everything I do inside THE LAB... and I back it up by being heavily and personally involved throughout. I don't hire any kind of "team" to answer your questions. I do it.

Point is... THE LAB is about as close as you can get to having me as your online business coach as you can get without hiring me directly.

Here's how it works...

THE LAB Community

The Lab Community is a private, distraction-free environment for all Lab members to get real-time advice, feedback, encouragement and accountability.

The forums are going 24/7 and I am in there every single day answering questions. While you will benefit from the viewpoints and experience of other members, you will always get a personal answer directly from me.

Our forum is also usable via mobile app as well as via email. It is free of the noise, lost conversations and mindless chitchat typical of Facebook groups.

Personal Support Integrated Into Every Bit Of Training

I've set up this Roadmap so that you are never alone as you progress. For example:

  • There are points throughout The Roadmap where you will be told to submit your work to me for direct, personal feedback.
  • If you run into technical difficulties, you're directed into your options to get support from The Lab, including asking the community, submitting an office hours question and more. I have a pretty good tech background, so almost always can help you out.
  • Multiple progress report "pitstops" built into The Roadmap where you tell me how it's going and if there's anything you need me to clarify for you. And I WILL reply to you personally.

We'll also be monitoring your progress as you work your way through the Roadmap. While you will be taking the "do it yourself" route, we'll be there monitoring and offering assistance along the way.

Traveling the Roadmap is never a solo experience.

Office Hours & Monthly Live Workshops

Lab members have the benefit of a live, interactive community session on a bi-weekly basis. Held exclusively inside the LAB's Live Training Room, all sessions have a live video feed direct from David's office  - and a live chatroom where attending members can interact and ask questions.

Our live sessions are broken up into two types:

  • Lab Live Workshops. Once per month, we hold a live training workshop where David will share new strategies on a topic of interest to the community. All workshops are recorded and archived.
  • Office Hours. Once per month, we meet inside the live classroom for a Q&A. Instead of a pre-selected topic, these sessions are made up entirely of member requests (either from the live chatroom or pre-submitted in advance). On Office Hours, I answer any and all questions, do live site critiques, hot seats, or whatever will most serve the community.

As a member of The Lab, you will be able to attend all live sessions... either in real-time or via the recorded sessions. You'll also have the option to submit requests in advance if the schedule doesn't suit you.


Combining relaxed fun (maybe some S'mores) and concrete online business progress - all in one

Get out from behind your computer and come meet with David (and family) and other like-minded members - and we'll have a live, in-person training and co-working BootCAMP.

We'll convene in a nice, relaxed RV park or campground. You can stay nearby in a hotel and drive in... or even bring your RV. And together, we're going to get some work done. You'll walk out with real, tangible goals accomplished and a concrete plan of action.

I'll do some live, tactical walkthrough training and I'll be there to help you and support you - right there in person. We'll spend 1 or 2 days together, working on your online business in a small group and enjoying a relaxed atmosphere. No large crowds and big conference centers. Much more intimate, hands on, and relaxed.

And after a productive day, we can hang around the campfire.

This is a brand new initiative for the Blog Marketing Academy. Details forthcoming.

  • Tight networking with other members. Sharing ideas, getting instant feedback
  • A relaxed, friendly environment which celebrates why we run businesses like this.
  • Direct, personal help. Right there in person.
  • Walk out with tangible progress made, not just notes

Quick Wins, Step by Step Tracks, + Shortcuts

It isn't all about courses. 

The constantly growing library of Quick Wins are mini-trainings that show you something you can implement quickly and get results. Often, the Quick Wins will also provide technical walk-throughs where I will show you how to perform common tech tasks. You can even use the members-only Training Request Line to ask for a walk-through on something you need - and I'll see about doing it. :)

The Tracks is a newer initiative inside THE LAB. Tracks are smaller, checklist style blueprints to guide you through specific outcomes and projects you may want to implement in your business. These are like process checklists... and geared toward specific outcomes.

Lastly, we compile all of our documents, worksheets, swipe files, templates and more into the LAB Resource Library. No need to wade through individual courses to find a tool you need. You'll find it in the directory.

Some of our document shortcuts include...

  • Affiliate Marketing Planner
  • Content Audit Flowchart
  • Customer Avatar Worksheet & Template
  • Facebook Ad Campaign Dubugger
  • Marketing Research Worksheet
  • Offer Planner
  • Product Planning Worksheet
  • Service Planning Worksheet

I’m dazzled by what David and Malika have created and I hope to do something similar within my specialty. I love the straight-forward instruction and practical way you show us what to do and how you teach from your experience. Even more impactful to me... I love how you and Malika are real, care about our experience with the Lab, and don’t leave me questioning your business motives, integrity, or sincerity. THANK YOU!!

Eddie S.

I'm very much at the beginning of the course at the moment but I am already getting the sense of the care and attention that has been put into the materials as well as David's obvious and abundant enthusiasm and knowledge! I feel as though my journey is in a very safe pair of hands and I'm feeling genuinely excited to continue with the course and develop my business with it over the next few months.

Andrew H.

I decided to run through the Building a Content Marketing Plan training because I felt I've been missing something lately. GLAD I DID! I'm about 1/2 way through and I can't believe how much I've learned.

Chris Huff

The Lab is literally a godsend. I don't ever say that about anything, but I truly believe it. I have been knowing that I need to build an online business for a while now. I've been tutoring in person with a lot of success but have hit limits on how much I can feasibly grow my business when I only have so many hours in a day. Expanding into online offerings has been what I know I need to do. But having the motivation and even the confidence that you can do something well isn't always enough. You need coaching. You need someone who's been down the road already and is willing to share their expertise. That's David and the Lab. Obviously he is running his own business and wanting to make a living at it...but he's not "in it for the money". He's present, he's personal. He's an actual coach for his members. That's priceless. And the content is fantastic. Covering nearly everything you'd need to get a business up and running, from the quick start boot camp, to lead magnet creation, to Facebook ads, to overcoming the mind games and habits that keep people from just doing it. Join.

It's worth the investment. It will be the kick in the pants, the inspiration, AND the guidance you need to succeed. I've established a solid business growth plan. I've created lead magnets with potential. And I'm MOVING.

If you've been wandering around the internet trying to cut and paste knowledge and how-tos from all kinds of different sources...stop. Join us. The amount of value in this Lab is so worth your money. The videos and worksheets and courses alone are worth far more than the $35 price tag. Add David's personal involvement into the mix, and you've got a priceless investment that will bring doubt.

Matt Hallock

Wanna See The Inside?

Check out this behind-the-scenes tour to see what you're about to have access to...

So, that's THE LAB in a nutshell. But, let me be blunt...

I know you have options. I know you may have looked at other online business training programs or membership sites. You may even be comparing and deciding between them and THE LAB. I also know there's a possibility that you've purchased other courses before, perhaps you are even a little jaded and you've learned to lower expectations.

I will just say this...

I think the LAB packs a damn good punch when it comes to content and how much you will get for your money. But, content alone and the quantity of it isn't what I personally think is the best part of THE LAB.

I think what sets THE LAB apart is the personal support. The Blog Marketing Academy is a family business. When you contact support, you're literally dealing with my wife. When you come to attend one of our LAB BootCAMPs, you will be hanging out with me and the family. I'll get in there and help you personally... literally over the shoulder and at your own computer. Aside from the BootCAMPs, you also have the option to book a call with me anytime. To ask for training on anything as a custom request. To email anytime.

I want you to feel like you're part of a community. Part of the LAB family. And I want you to feel as if you've got a backup team to help you get where you want to be with your blog and business... and stop feeling like you're alone with your thoughts and a bunch of videos to figure it all out for yourself.

That's how the LAB is different. And that's what I work toward every time I sit down at my laptop.

Let me now show you how you can join us. Because THE LAB is also different because of how it is priced...

Our Member Agreement

30 Day Money Back Guarantee

If you join us and determine that the LAB isn't going to work for you, you can ask for a refund in the first 30 days. It is quick and easy.

Personal Support

I'm very involved in THE LAB. When you ask for help, you're dealing with me. TRUE support is integrated into every part of THE LAB.

Ongoing Updates

The LAB is constantly evolving, with new enhancements, new courses, new workshops and office hours and more. You get it all. It's included. As it should be.

No Bullcrap

I am always a straight shooter and I'll tell it to you plain. There's enough people out there blowing smoke. You don't need me being one of them.

Lowest Rates On LAB Membership in 4 Years!

Our annual 2019 Black Friday promotion is now in effect.


What kind of results can I expect from THE LAB?

How much time will this require?

How do I cancel?

What happens if I cancel before my payments are completed?

What if I want to lock my lifetime in early before my payments are completed?

Do I have to blog in order for this to work?

When and where will these BootCAMPs be?

Do you offer a trial?

Is the content available right away or is it time-released?

Can I get one-on-one help and support for my project?

How does The Lab compare to other training programs by other people?

Have some other questions? Just smack that blue button over in the corner and ask away.

More Feedback From Real LAB Members

David really cares about his students. He not only teaches the skill set to start an online business but he also provides the "real life" skills needed, such as organizing your life around it. Highly recommend.

Tara Pellegrino

I haven't even done anything outside of just starting the planning stages, but I can already tell this is going to be worth it! The "Step Into Your A Game" course by itself is worth its weight in gold; getting rid of all of those distractions and organizing my time better has already made me more productive!

Jessi W.

I have been following David for several years and it just got to the point where I could no longer resist joining the Lab. David is a very patient and precise Instructor and has laid out the Blueprint for any Level of Member so as they can get their own direction.

Abi C.

The lab is awesome! It is great for anyone beginning or even a seasoned website entrepreneur starting a new business. I have especially appreciated the road map for keeping me on track as far as the next thing to do and not getting stuck in overwhelm. Thank you David

Darlene Niemeyer

I think the best thing about the Lab is that David has broken down a really big thing (turning a blog into a business) into it's small component parts and made it manageable and actionable. I find myself feeling in control of my progress and confident of success without the feeling of overwhelm that's plagued me for years when it comes to online business.

James G

My Regret About The Lab

Been struggling with blogging for about 2 years and as I go through the courses it feels amazing how so many ideas get structured and crystalized.

It just feels right.

I found Blog Marketing Academy actually around 1.5 years ago and I thought it looks like a good solid course.

At that time, I just didn’t want to spend money on education cause I thought everything is out there and its free…

Fast forward 1.5 years I made little to no progress on my blog which led me to finding the Lab once again (once again by chance).

I bought it and it was the best $350 I invested.

The only regret I have is that I didn’t buy it earlier…

I would have been so much further on my journey if I went for what my gut was telling me.

Let this be a lesson to any blogger who wants to be cheap!

Artur K

The Lab is an incredible resource. The quantity and quality of the content is definitely way above what you'll find in most online training material. The roadmap alone (to guide you through the material) is worth double or treble the price of your membership. I love David's no BS approach am delighted with the progress I'm making so far.

James G

I love the straight forward simple approach to how these courses are laid out! there's no fluff, just facts and steps to get you closer to where you want to be!

Shandi J

David teaches clearly and in a way that is so encouraging! I've learned so much from him! He goes straight to the point: simple and effective. By following his advice I've reach a point I could never reached so fast if I was on my own. He and all the community of members are so supportive!

Rita G

David knows his stuff and has a gift for delivering his educational experience in a way that anyone can digest and implement. He also has a rare ability to both help you maximize your profits as quickly as possible while always stressing that the only way to do that is by providing real value to the audience you serve. David proves that integrity and profitability need not be at odds!

Alex B

The BMA is a fantastic value. Such a low price for the Roadmap alone, is more than worth it. The community and the availability of David is something I would expect to have to pay much MUCH more for.

David S

The Lab is awesome! I really like the Roadmap because David gives you just a few things to focus on at a time so you don't have to worry about what to do next. Before the Lab I didn't have much of a strategy for building a business, and I really like how BMA gives you a step-by-step approach. Try it out!

Parker S

I've spent the past 5 years doing a bit of this and a lot of that with no real plan in mind. BMA has changed that! It's given me the clarity and step-by-step strategy to finally turn my blog into a profit stream for my coaching business. Thanks, David!

Jan M

I came to the Blog Marketing Academy with zero experience in this field and David's training has been a tremendous help in keeping me pointed in the right direction and avoiding distractions fro "shiny objects." I am so grateful I found the BMA rather than some other training program. Thanks David!

Daniel Boyer

David gets the business model you'll want to use as a blogger or solo-preneur online. The Roadmap breaks it down systematically into digestible pieces, explaining how each piece fits into the bigger picture. It also keeps you focused on what needs to happen at each point in time, so you don't waste time and energy confused about what to do next, or chasing shiny objects and perfection.

Tom Holz

The Lab's value is unlike anything else I've ever found.

The Lab is awesome! The Lab's value is unlike anything else I've ever found. I'm building my online business on the side while I work a full-time job. My employer provides me with free access to a huge Lynda training library full of courses on online marketing, so I have experience with other programs to compare the Lab to. I can honestly say that what David is offering is far superior!

Parker S.

This is a phenomenal program

This is a phenomenal program. I tend to be quite "airy" in my nature, "going with the flow" and enjoying whatever is next as much as possible, but it often getting me in trouble when it comes down to having real, consistent results and not constantly struggling to make something happen when I am up against a deadline. This program has helped me create a real, straight-forward plan and gave me the tools to work the plan in a way that will clearly help me realize my dreams. Thanks David.

Brandy McCanns

I'm only 5 days into my training, and I already feel like my money is well-spent, even if I were to stop now. I have been inspired and am thinking more deeply about my chosen niche than I would have otherwise. I also have a clear pathway on which to walk moving forward, and that is truly priceless.

Meg Sorensen

My experience with the lab really as been business and life transforming! I’m so glad I found David’s lead magnet and it brought me into the lab because this has given me so much clarity and saved me a lot of time and energy. I’ve tried building online businesses over the years and this really is the first time I can say Confidently that I’m really building a successful business model with a proven strategic system in place. I Love It!

I have setup a membership site, I’ve setup landing pages that have a taken orders successfully. I’ve setup auto responders and I’ve setup thrivethemes and have my testimonials in there that I could easily place on different pages. I’ve achieved a lot more but I’m trying to keep this short.

This really is a direct path to building a systematized profitable website. David teaches you real proven business models that will have saying “ah hah!” Over and over again! LoL. Learn from someone who Has done it successfully many times over and has helped others do the same! Not only that but the price is ridiculously low!! Hurry up and get the lifetime membership before it goes up in price closer to what this program is really worth...

Charles Murrey

So, here we are. Down here at the bottom of the page. And hopefully you are considering joining us inside THE LAB.

I would love the opportunity to help you build the site which will fuel the life you want to live. For me, it is location flexibility and time freedom. For you, it may look a little different. Either way, our goal will be to build the blog that can fuel it.

Some sites will do everything they can to make the sale. Obviously, from a business perspective, my goal is that you join us. But unlike many, I don't consider your decision to enroll to be my only goal here.

See, I consider that when you join us, that is when my work BEGINS. That's the beginning of what I hope will be a long term relationship... and I look forward to watching your online business grow over the months ahead.

When you enroll, you aren't just getting access to more videos to watch. You're getting access to a support network, led by me. And, as a LAB member, you will have me, my 20 years of experience, and all the support resources of THE LAB behind you to help you. I hope to even get a chance to meet you in person and combine business and lifestyle in one of our BootCAMPs.

I've pulled out all the stops here, by offering simple, upfront lifetime pricing to you. In essence, you get the ongoing benefits of a membership training community with the predictability of upfront pricing.

But, rest assured, those prices will be increasing. They already have once. And more increases are coming. Either that, or we return to the usual monthly membership (no lifetimes).

So, now is the time for you to make your move.

This is your moment.

I hope to be able to welcome you to the family soon. All that's left is for you to join THE LAB and get started.