Does putting something up for sale on your website scare the crap out of you?
Worried about whether anybody will want what you're selling? Worried about people resenting your attempt to make money, or convict you of being too pushy?
Or perhaps it is just the typical fears and doubts that go along with it...
It can be stressing. And it seems complicated sometimes.
You get out there into the world of "internet marketing gurus" and it becomes a complicated sea of psychological tricks and "conversion hacks". It is complicated... and seems borderline manipulative.
What do you do if you just want to create a good, honest offer and have a good chance of it selling?
The foundation of everything is the offer itself. In the face of an offer nobody wants, all those cutesy little psychological tactics people talk about don't matter at all.
So, we have to get back to basics.
We need to get down to the basics of actually figuring out what people want to buy.
When I set out to create this course for my Lab members, my goals were simple:
The result is the newest addition to the training library...
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