How to move from blogging to true content marketing using some actual strategic planning. Craft your content marketing calendar with this ultimate guide.

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How do you make an online sales from your blog without coming away feeling like you just sold your soul? Here’s how to sell without being pushy.

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Social proof is important to making sales, but what do you do if you’re just starting up and don’t have any testimonials yet? Here are multiple ways to build in social proof.

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The countdown timer is a popular tool for increasing conversions. Here are 14 different tools for online marketers to easily place countdowns on their sites and in email.

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In this post, I’m going to talk to you about how to tweak your blog for conversions. We’ll talk, specifically, about 6 important core pages and how to tweak each of them in order to double your conversions (or more).

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In this post, I’m going to talk about the basic layout of your blog and I’m going to give you a few frameworks that you can use on your own blog to ensure people notice what you want them to see, thereby increasing the chances they’ll convert into a real subscriber and prospect for you.

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One obvious way to bring in a spike of revenue is to run a discount sale. But, what about going the other way? Here’s how to go about generating more revenue by increasing prices.

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How can you execute a flash sale – in the right away – to acquire new customers while not killing your bottom line? The 5th installment of the Money Levers series spells out how to use this tactic in the right way.

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This episode is going to give you a full grand tour of the major elements of a converting sales page.
If you are new to copywriting or making sales pages, then this episode is highly important for you.

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In this episode, I talk about the fun parts of a launch… as well as some of the realities of a launch. Behind the scenes, it isn’t always as sexy as it can seem.

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