Got a nasty email from a reader or customer? Got a complaint? Maybe it is out in the public and you’re worried about the right way to handle it? This simple guide discusses the best ways to handle complaints in your online business.

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The ‘Contact Us’ page is often an afterthought. However, done correctly, it can be an effective tool for driving sales and conversions. Here’s how…

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Not enough testimonials? Here’s several strategies to get more testimonials by putting it on autopilot.

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After 18 years of blogging, I have decided to turn off the comments. Here, I explain my thinking behind it… and you can make your own decision that suits your blog best.

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  Perhaps you’ve experienced it. Perhaps you yourself have done it. But it goes like this… A person has bought something and something went wrong. Maybe there was a problem with the card. Maybe the shopping cart system flaked out and caused some weird thing to happen. No “thank you” email gets sent, yada yada.

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  All online businesses – big and small – need to have some kind of system in place for managing customer support. Problem is, like a lot of other things these days, there are about a thousand different options for doing so. Lots of different support desks out there, and it is hard to determine

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