Learning Center

How To Create A Perfect Lead Magnet – Part 2 (Episode 71)

This is part 2 of how to create a perfect lead magnet. In this part, we take the 7-point checklist from episode #70 and apply it to the “real world”.

What are some bad lead magnet ideas? And what are some good ones to aim for? What’s wrong with the “big honker ebook”? What is the problem with offering a 7-day free course as a lead magnet?

Also, we talk about why you should have MULTIPLE lead magnets rather than just one. This is an important episode, because the lead magnet sits right at the top of the blog profit funnel.

Actionable Blogging and Business Advice. Delivered Daily.

It is like a daily blog, but delivered exclusively via email.