Now that we have our offer(s) outlined and designed for our market, it is time to actually present that offer to them and allow them to buy it. Which, of course, means we have to make a sales page. In this installment, we talk about making the sales page, tips for what goes on it,…
In this 7th installment of the Bootcamp, it is time to move into crafting an offer. In the last workshop, you began to run paid traffic to your lead magnet, tweaking as needed, with the aim of reliably putting people onto your email list. The next step is to present an offer funnel to them to begin…
In this 6th installment of the Bootcamp, we officially get started with our first paid traffic. The name of the game is simple… To predictably run targeted traffic into our new 2-step funnel in order to test our conversion. How well it converts and our cost-per-lead will tell us just how well we’ve nailed our product/market fit….
In this 5th installment of the Bootcamp, we are laying the groundwork for making full leverage out of the traffic we will soon get. See, in order to jump-start our business, we’re going to utilize a little bit of paid traffic. In order to do that effectively, though, we have a few things to discuss. So, in…
In this 4th installment of the Bootcamp, we are moving into the testing phase on our product/market fit. The name of the game here is to set up basic tests, where we move forward based on actual numbers and results. We won’t move forward until we know that what we’ve done is working. And if it isn’t,…
In this third installment of the Bootcamp, we are continuing our process for arriving at product/market fit. People often talk about the importance of the customer avatar. But, what is that and why is it important? Well, in this installment of the Bootcamp, we’re talking all about how to profile your audience and develop that “customer…
In this second installment of the Bootcamp, the agenda is this:
In this first installment of the Bootcamp, the agenda is this: