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Online Business Coaching Doesn't Have To Be Expensive.


Sometimes, our biggest barrier to success is ourselves.

Having an experienced outside perspective can put you over the edge.

The standard LAB membership gives access to quite a bit. It includes the entire course library, the Live Workshops, the Office Hours, the Community Forum, and more. I've designed THE LAB to offer as complete a solution as I can while keeping the price accessible.

But, over the last couple of years, I've noticed that some members need and want more.

Even with the support resources available in THE LAB, some members still find themselves... going off the rails. Life gets in the way and things distract them. Sometimes they get paralyzed by analysis. Things feel overwhelming and you still get confused on what direction to go, what to work on next, and where to best spend your time. 

Sometimes, even with the training in THE LAB, members still wonder if they're doing it right. If they're concentrating on the right thing, at the right time.

Heck, sometimes the technical stuff gets in the way.

After awhile, it can feel a bit overwhelming. It feels like you're pushing against a headwind. Combine that with the uncertainty and the fear of failure, and things can start to go off the rails.

THE LAB, with all of it's resources, is still a rather do-it-yourself solution. Multiple support resources are there, but it is up to you to use them. Not everybody does, for various reasons.

Sometimes, we need more accountability... and something more proactive. Somebody to keep our eye on the target.

This universe is designed to work in pairs. For energy to flow, two terminals are necessary. You just look at the basics of electronics to see that is true. But, we can look even in human relations and we see it is true as well. We can only do so much when we're alone. When we're in partnership with another, the energy flows.

Building and growing an online business is a pretty big project. It is tough enough as it is, but it is made much harder when you're going it alone. Putting another on your "team" can make all the difference.

It can mean:

  • Have a second set of eyes to see things from a perspective other than your own
  • Have somebody to hold you accountable
  • Have somebody to proactively reach out and keep you on track
  • Have somebody help you determine what's really important and what to work on
  • Have somebody to help debug problems that come up so that you can keep moving.

I wanted to have a solution to this issue for my members. It was important to me to have a solution which was affordable while also respecting my lifestyle. After all, my members know I like to go camping alot. :)

What I came up with is...  PLATINUM.

​PLATINUM COACHING is a monthly coaching and support program for bloggers, course creators, coaches, consultants and any other online entrepreneur who is looking to make progress faster.

We use some custom-built systems to manage PLATINUM in a way which is much more scalable... therefore allowing us to make it much more accessible (cost-wise) than the typical coaching program.

Through a combination of personal touch and automation - and some in-house developed processes in order to provide concrete guidance and ongoing supervision, PLATINUM clients are able to receive the benefits of coaching without the massive investment typical of most others.

  • Unlock the PLATINUM Coaching Portal (our web-based portal for all coaching interaction)
  • Personal goal setting and accountability
  • A personalized online business program, written by David, available inside your portal
  • Monthly personal check-ins and status reports
  • Ongoing personal email support, direct from David.
  • Ongoing supervision based on real numbers (and predictable systems to respond to each situation)
  • Ability to get direct, personal assistance with any online business matter - anytime
  • Red carpet access to attend any LAB BootCAMP live event - no additional ticket required
  • Initial 60-minute discovery call to kick things off

What You'll Get As a PLATINUM Client:

The PLATINUM Coaching Portal

You will gain access to a special area of the LAB in order to manage all of our personal interactions - just between you and me. This web-based portal was built solely for PLATINUM clients.

Personalized Online Business Game Plan

After our initial consultation, I will prepare a full game plan on your best, most efficient path forward for your business. It will take into account your personal situation and where you want to take it. This program will be written and posted into your Coaching Portal so you can access it 24/7. As we work together, we will keep this plan updated to reflect your current situation.

Personal Accountability (And Tracking)

Once per month (at least), you will be asked to submit a status report to let me know exactly where things stand and any issues you are experiencing. I can then make adjustments to your program and specific recommendations to keep up your momentum. Together, we will also monitor certain core metrics of your business so that we can manage by the numbers. We've got certain, specific formulas to apply depending on your statistical trends... almost guaranteeing your growth.

On-Demand Coaching Support

Any time there is a difficulty, a speed bump or a confusion, I am an email away. You will have access to a personal, private email support box just between you and me. When you need help... just ask. As a PLATINUM client, you are never left alone to figure it out all by yourself.

Access To Every Single Live, In-Person BootCAMP Event

Any time you want to come spend a couple days working with me personally in a small group setting, you are invited to attend any of our scheduled LAB BootCAMP events. While others will need to purchase tickets, you have red carpet access to every single one. 

It comes down to this...

Most online courses and memberships (including THE LAB) do things in a group setting. And when it is a big community, you can begin to feel lost despite all those resources.

If you've ever wanted to have a coaching "on call" to help guide you, get you over speed bumps, keep you from getting distracted, and help determine exactly what you should be focusing on at any given time...

That's exactly what I created PLATINUM.

Tripled My Monthly Sales


Finding and trusting someone to help you with your business is not easy! I'm so incredibly happy that I decided to put my trust in David and the Platinum coaching program. This affordable coaching has enabled me to triple my monthly sales and keep a steady flow of earnings coming in. Working with David has truly allowed me to step up in the blogging world from a hobby blogger to a full fledged business owner. Thank you David!!

Holly Daniel

"No mind is complete by itself. It needs contact and association with other minds to grow and expand."

- Napoleon Hill

Here's What This Will Mean For You...

Personal Support

When a problem arises, you can get direct assistance from somebody who has been doing this for 20 years. You'll be able to reach out anytime as needed to seek an answer, recommendation, or just some perspective.

Targeted Efforts

I will help you know exactly what to focus on, in what order... and (sometimes more importantly) what not to focus on. Together, we will tailor your efforts to your specific goals, your niche, and your particular business.


When you get into the weeds, get paralyzed by over-analysis, or find life getting in the way... you're going to have us - tapping on your proverbial shoulder - reminding you what direction to go.

Individual Guidance

This is not a group program. All of our interactions will be direct and personal - and unique to your situation and your business. There's no automated messages or any of that yik-yak.


Get out from behind your computer and come meet with David (and family) and other like-minded members - and we'll have a live, in-person training and co-working BootCAMP.

We'll convene in a nice, relaxed RV park or campground. You can stay nearby in a hotel and drive in... or even bring your RV. And together, we're going to get some work done. You'll walk out with real, tangible goals accomplished and a concrete plan of action.

I'll do some live, tactical walkthrough training and I'll be there to help you and support you - right there in person. We'll spend 1 or 2 days together, working on your online business in a small group and enjoying a relaxed atmosphere. No large crowds and big conference centers. Much more intimate, hands on, and relaxed.

And after a productive day, we can hang around the campfire.

This is a brand new initiative for the Blog Marketing Academy. Details forthcoming.

  • Tight networking with other members. Sharing ideas, getting instant feedback
  • A relaxed, friendly environment which celebrates why we run businesses like this.
  • Direct, personal help. Right there in person.
  • Walk out with tangible progress made, not just notes

As A PLATINUM member, you will be able to attend any BootCAMP without having to buy a ticket. You would pay an enrollment fee to reserve a spot, then we would refund it back to you when you show up (or apply it to your account).

What's The Investment?

Now, get this...

​We both know there are a lot of people out there offering coaching with some pretty inflated pricing. They offer some number of phone calls and all that jazz. You don't exactly know how it is going to go, yet they're often asking you for many hundreds of dollars per month... or even several thousand bucks.

So, typically, gaining access to a personal business coach is a rather expensive proposition.

Here's how PLATINUM is different... and why I think this is THE way to get an experienced hand on your team in an affordable way.

PLATINUM is not a coaching program, in the traditional sense. This isn't some 3-month or 6-month pre-planned thing. If it were, it would likely cost you a few thousand dollars.

PLATINUM is set up to be much more scalable. I set it up to be exactly what I, in the past, wished I had access to while I was growing my business. Which means...

PLATINUM is currently full. 

Due to the more direct, personal involvement with PLATINUM members, I have to manage how many people are in it at once. At this time, the program is full.


If you would like to join PLATINUM when it opens up again, enter your contact information below. You will be on the waiting list and I will let you know when spots open up, or if I decide I can handle more people.

Space is still limited. Given some recent improvements we have made to how PLATINUM is managed, I am able to increase member capacity. But, I will need to limit it, still, as we iron out kinks and find that "sweet spot" for how many clients I can work with in this way while still serving regular LAB members.

If you see the enrollment button, then there's space. If you see a waiting list, sign up for it and I will let you know as soon as there's room.

And this price isn't permanent. So lock it in before goes up.

Is Platinum A Good Fit For You?

Our regular LAB membership is our more general membership for everybody. I understand that Platinum is a little higher level - and perhaps you wonder if it is a good for for your particular situation. Well, let me see if I can lay it out for you...


  • Any business owner who operates primarily online and is looking to grow their business. They aren't happy with leads and sales - and they know they can do better if they get an outside perspective on where to spend their time.
  • A business owner (either early stages or later) who wants to use blog-based marketing more effectively to automate the lead generation and sales process.
  • Digital course creators, consultants and service providers looking to generate more sales online
  • A brand new site owner who is still in the "start from scratch" phase of the project, but is willing to speed things up. They are willing to make decisions and put in the investment necessary to make this goal happen.


  • A blogger who still have very little idea what market they serve. (NOTE: I can help people who aren't clear on their niche, but truth is that things will go more quickly if you already have that figured out.)
  • A person who expects to be able to do everything for free and is unwilling to make even reasonable investments into the growth of their business.
  • Anybody who is looking for a done for you solution. We will not build your blog or your business for you.
  • Anybody who would rather think about online business and read "make money" blogs rather than actually do something.

The "Fine Print"

Let me see if I can answer some of the more specific questions that commonly get asked...

Is there a money-back guarantee?

Is there a contract or can I cancel anytime I want?

Why do you charge more on the first month than the rest?

Does PLATINUM include the benefits of THE LAB or is it a separate thing?

Will you do the work for me?

What if I need to talk to you?

I already have access to a ton of online training. Why should I invest in this one?

Do you offer any annual or lifetime plans for Platinum?

What will be required of me?

How often will we be interacting and how quickly do you reply?

I encourage to take a look at your business, your blog... and your progress.

Is going it alone working against you?

Are you finding yourself feeling "stuck" and overwhelmed, despite feeling like you have access to all the information you need?

Do you feel you could really benefit from a "second set of eyes", helping you with your business, month to month? To help you figure out what to work on, what your priorities are, and set real goals?

If you do, then give Platinum a try. Help me pilot this program and we'll see how this works for both of us.

Space is limited. This offer could close down any time depending on how things go. And, as I systematize things moving forward, it is pretty much a guarantee that the price will be increasing.

Perhaps I'll be working with you soon.

All the best,

Founder, Blog Marketing Academy