Taking The Confusions of Building an Online Business
And Making It Simpler

10 Smartest Things You Can Do to Promote Your New Blog

The beginning phase of a new blog is the most fun, isn’t it? You’ve come up with a great idea. You’ve done your research, and you are confident that your new blog idea is going to rock. There’s a market, there are people spending money in that market, and you’ve found your niche. The possibilities are endless; the sky is the limit!

There is infinite appeal to the research phase of creating a new blog. Because as long as you’re laying the groundwork, as long as you’re researching and “finding your niche”, everything exists in a vacuum. But as soon as you launch this sucker, it’s going to get messy!

It’s like the old Chinese saying: “as long as you’re planning a journey, you own the journey. The minute you embark on that journey, the journey owns you.” Plan well, my friends! But don’t forget that in order to succeed, you have to get out there and work it! And that’s what this post is about.

The Importance of Doing it All

Some of us are great idea people. Some of us are great at executing. Some of us are great at design. Some of us are great writers, and some of us are more business-minded. If your ambition is to make your blog a success from a business perspective, it’s important to know that you’re going to have to wear all these hats at one time or another.

I say this because while I’m giving you a list of the 10 Smartest Things You Can Do to Promote Your New Blog, I know that most of you bloggers out there will do some of them…or most of them. But most of you will not do all of them. Reason being, you will find some of them fun and others plain drudgery. Still, I encourage you to do them all. Success comes out of hiding when you’re willing to do the things that others are NOT willing to do. The extra work is always what makes the difference!

Where Your Success has Been Hiding

We can complain about how success has eluded us, but of course complaining accomplishes nothing. It is simply a matter of digging it up, but to do so we simply have to be willing to roll our sleeves up and get our hands dirty. Basically what I’m saying is that if you want to make a lot of money from your blog, you’re going to have to work hard at it!

After 3 years of internet marketing full time and 9 years of sales experience and training over a thousand people to go out and increase their income, I can tell you one thing for sure. If you do the work, the results will come. I promise you! They may not come as quickly as you want, and there will be bumps in the road, and these are the reasons most of us fail. Not because we do not have what it takes. We just quit too soon, and it really is a shame.

Getting Started on the Right Foot

Here’s the deal: start off with an idea of what you want to achieve. Don’t go into your blogging endeavor blind, hoping to be “successful”. Because what the heck does that mean? Perhaps you want to simply share your ideas with the world. Perhaps you want 100k unique visitors every month to feel you’ve accomplished that. Perhaps you prefer to concentrate on income, and your main concern is making $100k next year. OK. This is doable. The point is to be specific.

I want to tell you with as much conviction as I can muster, that you CAN and WILL achieve your blogging goals if you’re willing to do the work to make them happen! Success in this or any field is not a mystical process. It is a predictable and manageable thing that happens as a result of doing what needs to be done over a period of time.

You can check out the Academy course on How To Step Into Your “A Game” for more on how to hack your life to get more done and achieve what you set out for.

I cannot tell you you’ll make a million dollars within 18 months or give you any specific time frames. It doesn’t work like that. What I can tell you unequivocally, without a doubt, is that if you do the work that needs to be done on a daily basis over time, you will be amazed and delighted with your success, and you will see how un-magical it is. Perhaps money doesn’t grow on trees, but it IS out there for the picking.

I’m so excited about the opportunities that blogging presents us as business owners, and I hope that you follow this list and let me know how it goes!

  1. Write a daily action plan: Every promotion plan requires daily action. Now, the size of your goals and how quickly you want to achieve them will weigh heavily on what daily activities you want to write into your plan. But it’s very important to have this written up and have it be something you commit to doing daily. Daily action is key. And your daily action plan has to contain tasks that produce results that will grow your business. Checking your Adsense revenues and reviewing your analytics, for example, while important, do not count. These are administrative tasks that do not directly produce growth. The point of your daily action plan is to write up a specific plan to perform specific actions every day…actions that will bring visitors to your site and grow your business. For example, I make 100 personal contacts daily and write 3 pages of content. I do this every day. Simple. Sometimes very difficult, and I sometimes fail. But it is the gauge I use to measure success on a day-to-day basis. It gives you something to shoot for that you can achieve every day. It should be difficult but doable, and it should contain actions that cause your business to grow.
  2. Go 60 days without tweaking your site: After you get your first design complete, and your site is up, you will be constantly tempted to tweak it. And tweak it. And tweak it. Resist the urge. Make a commitment to launch your blog, and then do nothing but promote the crap out of it for 60 days. Don’t get me wrong. Design is important. But constantly tweaking your site is a distraction. At the beginning you have no community. You’re maybe getting 10, 20, 30 visitors a day. Get out there, network and talk to people. Brand yourself. These things are infinitely more important than making sure your logo looks just right. The ultimate design will come. It will happen, trust me! But if you’ve failed to build your readership, no one is going to care. Likewise, I can point out a lot of very popular blogs with designs that have much to be desired. Do you want to look hot, or do you want to BE hot? I think you see where I’m going with this!
  3. Refuse to place ads: Here’s the thing. Advertising revenue is cool. But when you’re first launching your blog, you have a lot of work to do. Tweaking out different ad modules and trying to optimize your ads for a blog that is going to be making you $10 a month at best is a waste of your time. We’re talking about creating a winning business blog, no? So just skip the advertising business for now. Yes, you can make a few bucks, but the most valuable asset you have right now is your time. Don’t waste it on something that is only going to make you a few bucks. Instead, focus on building a real business and attracting a lot of people. Then, put up ads later if you want; when you’ll actually be able to make enough to make it worth your while!
  4. Pillar content: The concept of pillar content is something I learned from David Risley. When you launch your blog, have an inventory of 20-30 killer article ideas ready to go. Fill your blog up with great content that truly drives home the focus of your blog, attracts targeted visitors and shows your true expertise. You’re laying down the foundation of your business here. Take some real time creating your pillar content. It will attract readers for a long time to come, and it will show your new readers what you’re all about. Put your best foot forward!
  5. Schmooze: In other words, networking is a key business activity. Always has been, always will be. Internet business is a people business, believe it or not. Find the top 20-30 blogs in your space, and get acquainted with them. Read them. Get to know the authors of those blogs. Build relationships with them. Yeah, it takes time. Yeah, it takes persistence. It’s also very much worth it. One word of caution: I’m not talking about just blasting these people with spam, asking them to help you out. I’m saying get to know them a bit. You can learn a lot by hanging with people who are already successful in your field.
  6. Link building: Aaron Wall and Andy Hagans over at SEOBook wrote a fantastic article about how to build links. I recommend reading their article several times and implementing these link building tactics into your daily routine. The art and science of link building of course is beyond the scope of this post, but link building HAS to be mentioned, because it’s a fundamental activity for anyone who hopes to build a successful business blog.
  7. Blog and forum commenting: Anyone familiar with blogs is familiar with the activity of leaving comments on blogs. This is an essential activity for anyone building a presence online. Blogs and forums offer you a tremendous opportunity to become part of the conversation. Don’t wreck it by being over-promotional, leaving keywords instead of your actual name or any other spam-type activities. Just use your real name, leave insightful and helpful comments and genuinely participate.
  8. Respond to your readers: I’m consistently surprised by how many internet business owners do not respond to messages or personally respond to comments. If it’s not your priority, OK. I just don’t know why it wouldn’t be. There’s a lot to be said about following the basics. In other words, check your email! And be responsive and appreciative to your audience. Every minute you spend interacting on a personal level with your readers is well-spent.
  9. Immediately begin building an email list: From day one, make sure you have an opt-in box and encourage your visitors to sign up for an email list. There is an argument for waiting until you have more traffic, but I say that an email list of 10 people is way more exciting than you might realize. Think about how cool this is…people are finding value in what you do! Seriously, open the door to communication by email right out of the gate. Don’t wait. The sooner you begin conversing with people this way, the sooner you’ll see that it’s a great way to maintain a dialog with your readers. You will get comments, criticism and helpful insights that you wouldn’t otherwise get. Email is old school I suppose, but it’s here to stay, and it’s still the way most users prefer to subscribe.
  10. Use the Power of 100 Rule: Coming originally from direct sales, I learned a rule from other top performers that has always served me well. I’ve gotten away from it over the last couple years, but I’ve recently gotten back into the habit of practicing this rule, and it works like a charm. It’s very simple. Make 100 personal contacts a day. Sending a personal email (not bulk email), responding to a message, a phone call, leaving a thoughtful blog comment, etc. Personal contacts…100 of them…every day. It often forces you to not watch TV, because you still have 35 more contacts to make before you go to bed. It’s a mechanism that gets your priorities straightened out without you even having to think about it. Practiced over time, you will be pleasantly surprised at how much business comes your way as a result of practicing the Power of 100. Bottom line: be social. The internet business really is a people business.

Bonus: Invest in your business. If you want big results, you need to take big action. One of the biggest things I’ve done that has expanded my network and enabled me to truly get my business off the ground is something that many internet marketers and bloggers do not consider. Travel. Conferences. Meeting people in person. Getting to know people and shaking hands with other successful business owners is a very valuable activity.

One trip I took to New York led to several relationships I still have today as well as an exciting affiliate program I’m still running today, three years later. Yes, the trip cost some money, and I came back with an immense hangover, but it has paid for itself many times over and continues to do so.

I do not recall a single networking trip I’ve taken that has not ultimately paid for itself many times over by bringing more business my way. It is this type of investment and commitment to your business that will make it “real” for you. I included it as a bonus, because I honestly feel it may be the most powerful of all. Internet business is real business! It’s not this nebulous process, involving “traffic” and “clicks”. These are people you’re working with and people you’re selling to. In many fundamental respects, business has not changed all that much.

These business basics will serve you well. If I’ve learned anything, it’s that business is simple, and the simple stuff works!

Christian Russell is a full time internet marketer and blogger. You can find him on Facebook and Twitter as well!

From The Academy

How To Step Into Your A Game"Blog monetization" is a lot more difficult than people think. We're going to move past that - and into developing a REAL business model which can actually earn a sustainable income. By the end, you'll KNOW.

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Got a Question or Comment?

  1. Great post Christian, good content and really well written. Thank you. I haven't heard the 100 rule before, but that's something I'm now going to do every day.

  2. Mike, thanks for the positive feedback! The 100 Rule serves me well. Let me know how it goes for you :)

  3. Great article!

    This just reinforces what I have learnt so far from reading around the Web and even Davids courses.
    Am making use of some of the points myself.

  4. Great post. Great goals. 100 is a chaLLENGE, EVEN FOR ME.

  5. First thought – it's bloody hard! 4.30 PM here and I still have 34 to go. No wait! 33, this one counts as another :)

  6. Geat tips Christian, it's all about giving people what they want, or are looking for, or what they should be looking for! And getting enough eyeballs looking at your offers for them to convert.

  7. Excellent post Christian. Those are some GREAT tips. Some of which I follow on a regular basis. Others I attempt to follow. If you have a good topic and you follow those tips, I think you are just about Guaranteed to do well, as long as your content isn't crappy, lol.

    I must say, that going 60 days without tweaking your site is a tough one. I keep going in and making minor changes because I love it. That probably will never change ;)

  8. Great post, great ideas and all relevant. The 100 rule is new to me as well. That one will be tough but worth it in the end. Thanks for sharing Christian.

  9. gregellison says:

    I think you hit the nail on the head with you points in this post. Greg Ellison

  10. this is really helpful.. i also read about blogging at Problogger.net.
    tq Mr Russell.. have a nice day..

  11. “Respond to your readers” is a biggie! Nothing is more aggravating as a reader than to add a comment on a blog article and then never get any response from the author. It’s a conversation killer and it’ll certainly convince me that there’s little point in me interacting on any future posts.

  12. Great advice here, Christian. And, as someone who messed with their theme a little in the early days, I particularly like #2. And then #3 and #4 are also excellent pointers. In fact, as the post itself says, all 10 are pretty smart! ;-)

    Cheers for a new bookmark!

  13. Need to get back to blogging basics.

  14. LOL. See it's not that hard is it? I've been in appts all day so far. I'm on 35. Oh wait…36 :)

  15. namvijay – the good stuff is simple. just hard work…actually works! who would have thought? ha.

    Stacyknows – no doubt! 100 is a stretch…thus the power! You can make it 10 if you want, but it doesn't work as well :)

    jerri – You're right! Giving people what they want. the funny thing is that when you're message is targeted, personal and engaging, you don't need as much traffic to get results.

    Leslie – right on…if you LOVE tweaking your site, do it. Ha. Just realize it's not directly related to your bottom line. that's my only point. Personally I hate it; I'm not a designer, coder or anything like that. I'm a sales guy. but more power to you if you like that kind of thing :)

    Danny – great to hear from you. I appreciate the positive feedback! Also on the Headway forum. You rock!

    Fatima – never get away from the basics…they never stop working! Bravo!

  16. Thanks David for running this guest blog by Christian. I think he makes a good point — the process isn't magical — it takes work. People jump into this thinking there is some special formula, secret or event that will take place and then they magically will have success.

    Remembering that this is still a people business is a good point as well.

  17. Amazing Article,I learned a lot about my mistakes,will do as you advice,and will write feedback after some time

    Good luck,keep rocking

  18. Hi,David,
    Those 10 Smartest Things You Can Do to Promote Your New Blog are great and most newbie's forget or ignore them.

    By experience I remember to get slap by all system (blogspot, squidoo, wordpress…) because I was make to much ads, banners, and links to my site…And the result I never get any visitor…

    One day I decide to promote the same site without any affiliate links or banners and ads.

    Do you what 's happened I get 100 visitor for free traffic.

    Thank to make that clear for us…

  19. Great article here Christian!

    I have taken David's 3DayMoney Course. And was digging more into the modules about list building and traffic building. Your article here could not been timed better for me.

    Some of the best nuts and bolts tips here I have seen so far. This will also get me busy here. I had not either heard about the 100 rule before. In a way as a newbie you are doing most of what you say here. But not put it in such a great context as you do here.

    This article is a must read for all newbie bloggers..

    WTG Christian.

    Cheers.. Are

  20. I think most important ist step 2.

    I also often overthink it, redesign the page and so on. But just do it! Don't overthink too much, just write good content. Maybe later you can hire somebody to make you a great looking design.

    Great article.

  21. Great post Christian! I definitely follow a lot of your ideas already, but need to work on some as well. I really like the Power of 100… but I don't know if I could ever find the extra time to contact that many people. I think I need to start with the Power of 20 and work my way up :)

    As far as placing ads on site when you start… I actually went the other way with our Making Money Online blog. On a couple other blogs we own… we did what you said and introduced ads after they had developed quite a bit of traffic. Adding the ads later seemed to alienate some of our loyal readers and they stopped coming by and commenting all together.

    So my thought with this blog was to have all the ads situated from the beginning and just put some affiliate banners in until we sold the space, which seems to have worked well. Now people already expect ads so they can't be surprised.

  22. Fabulous article. I blasted it out to my Twitter followers earlier this afternoon! Thanks for all the ideas and useful information.

  23. This post could not have come at a better time for me. I am still in the beginning stages of my blogging career and have felt many frustrations over the whole technical side of blogging. Looking forward to moving to the next stage so I can focus on the content and building up readership.
    Wishing you a scent-sational day!
    Patty Reiser

  24. Actually i've done with all those rules above, but i don't really get more traffic into my blog recently, because of my regular post that i create maybe.

    I am an employee of Oil & Gas Consultant, who doesn't have much time to improve my blogging skill, but i'm still working hard to serve the best to all my loyal reader by creating “a suddenly post that cross my mind”.

    So after i read again and again all those list above, now i get it, that it isn't because of daily writing that can pull traffic more, but it's how we can do better to our blog by making email list and also the networking that i haven't started yet..

    Thank for your this marbolous information, Dave…..

    regards

  25. Wow, this is a great tips for promoting new blog. It good sharing for newbie like me. I will follow the tips.

  26. This is a very good post man, good read, solid points, and actionable. I use many of these, but that power of 100 is something I'm going to have to checkout.

    Thanks man.

  27. davidstillwagon says:

    Great post, and the list that you presented was powerful! I loved the old Chinese saying at the beginning of the piece.

  28. Beach Betty PR – much appreciated! Yes, ain't no magic, just work! It's no mystery why most businesses fail…blogs are the same :)

    Markboy – I will keep rocking…you do the same! Let me know how it goes!

    Jon – you're right, newbies forget, but so do all of us from time to time. The basics are always powerful!

    TwtrCoach – congrats on hitting up 3DayMoney!

    Existenzgruendung – great way of putting it! It's not that design is not important. It is. It's just that other things are MORE important.

    Doug – ha! rock that power of 20! Anything is better; the point is just to be mindful of doing it…100 works better though ;) Regarding the ad placement…my idea is to protect the TIME investment for new bloggers. So many will focus on tweaking, figuring out new modules, etc. It doesn't matter. If you already have your systems down and can get ads online (it only takes a few minutes if you know what you're doing), then by all means…I totally agree with you!

    mgray – thanks!

    Patty – you rock! My whole thing is that I'm not techy either. I'm a sales guy who got into internet marketing out of necessity. It's been my full time business for three years now, and I've just started Next Level Blogger to talk about what I've learned and continue to learn. Trust me, you don't have to be techy, you just have to “work your face off”, to quote @garyvee :)

    saintjoe – I'm glad it's helpful…and I'm glad to see you on Twitter to my friend :)

  29. Trudy Baidoo says:

    Thanks for sharing this blog on David Risley.com I really appreciate this insight because you can’t hear encouragement enough. On a day where I was feeling like “What am I getting into” I’m now feeling reassured.

  30. juliecoburn says:

    Great information! The 100 rule is definitely worth making a habit – thank you for sharing!

  31. Hey, nice one…! Love that rule of 100 … getting ready to launch a new project myself, so i'm excited to try that one out… how do you keep track, and do you personally count @ twitter replies…? wondering also, with so many possible models of making money online for businesses, is blogging really the best way? I think a hybrid type of system may actually be more effective, but …we shall see! Ciao

  32. Hi, I really enjoyed this post and it made great sense. One questions. By 100 personal contacts, do you mean meeting 100 new people a day, or trying to make contact 100 times with the people you already know?

  33. Lots to love in this article. My favorite is the last tip. Following this technique would lead to a serious amount of valuable contacts. 100 is not a small number, but I think I'll add it to my daily goal list.

    Thanks Christian

    Phil

  34. juliecoburn – Thanks! “habit” is a great way of looking at it. Not just a promotional thing. Hardwire it into your day, and it becomes an automatic habit; you end up doing it really without thinking about it.

    Satya – definitely fire it up and let me know how it works for you! I keep a tally on a steno book I have next to my computer. It goes with me everywhere. I’m not overly strict about it. the point is to make contacts…Yes, absolutely @ replies count…an article on Next Level Blogger details the system more in depth: http://www.nextlevelblogger.com/power-of-100-blogging-success/

    I hope it helps :)

    Tos – No it doesn’t have to be all new people. It usually won’t be. Your business involves both new and exisiting customers, and so should your prospecting.

    philhogan – Yes, it’s ambitious, and that’s why it does so much good. I know one entrepreneur who does this every day for many years. Without fail. The guy makes BANK, and he still makes his calls every – single – day. The basics will never fail you!

  35. I think I had the most trouble with #2 at first. Now after getting a few blogs going I know better, sometimes over-tweaking just leads to more problems and take syou away from more important things like writing!

  36. Thanks for this really nice post Christian.
    Plenty of solid advise to take action on.

    As usual, I learn something new everyday and today is no different. That Power of 100 tip is a really good one. It's sounds difficult because of the number (100) of contacts, but like most things, I'm guessing it'll not be as hard as it seems once you've made it a regular routine.

  37. lindamcfadden says:

    Thanks for this guest post, David. Christian really did a good job of providing very useful advice for any blogger, but in particular for the new blogger. He explains things very well . He brought up several things which I had not given enough consideration to–such as the need to network.

  38. Great post, Christian. I still have so much to do. :-)

  39. I have tried the Power of 100 rule but that is tough! I always respond to comments though I rarely get them! I always try to contact at least 100 new people a day. Great post so far! I have to go back and check out some of the links you have in it!

  40. That 100 rule is something I haven't heard about and something will definitely try

  41. Anil – It's not that working on your design is not important. It is. But priorities need to be in place. If traffic and sales are a priority, those will be coming from your customers. Focus on them first; work on your design later :)

    Jimi – You are absolutely right! After you've made a habit of making 100 contacts a day, you realize how simple it is. It's a great exercise.

    Linda – Thanks for the great feedback!

    Ally – You rock! We ALL have much to do :)

    Nate – let me know how it goes for you!

  42. This was quite helpful and insightful.

  43. Excellent! I did 80% of those tips on a new blog, I planned to have a good content, and I was having more than 100 blog post idea! Now 2 month passed and I am getting more than 150 visitor a day!

    This is a very good post indeed!

  44. Fantastic Hesham :) The basics will never fail you! Keep at it and watch it snowball…

  45. I think #7 has to be one of the most crucial ones personally.

    Taking your presence and expertise to a forum related to your niche can build so much trust and regular readers it's something any blogger should focus on doing.

    My blog personally receives over 10% of all my traffic from one single forum because my presence there is constant and giving.

    Great list and thanks for sharing.

  46. Christian – well said. This was a good read and had some great reminders for all of us. I especially appreciate #1, #10 and the Bonus. Thank you for sharing.

    Drew Burks

  47. nice list there

    i also follow the advice of aaron wall when it comes to link building techniques

  48. 100 Rule sounds like it would work. I consider myself diligent if I make 100 “contacts” in a month.

    Then again, my traffic isn't nearly where I want it to be.

    99 to go.

  49. Goozik – thanks for the feedback! Yes, just one technique can often translate into a big part of your results.

    Drew – good to see you!

    Dave – Right on…anything is better than nothing :) But yes, 100 a day is rockin!

  50. kilankoseun says:

    Great post! It's so full of insight. I particularly like the idea of writing a daily plan. There really could be some tasks that will be a waste of time and majoring on these would lead one into a mess. I've been observing that lately and now that you have talked about it, I think I need to take it serious.
    I must appreciate you, David for posting this wonderful piece by a guest and allowing us to enjoy his insightful knowledge.
    Christian, work well done. I've been to your site and it's great. keep up the good work!

  51. Kilankoseun – thanks for the great feedback! I'm glad it's helpful :)

  52. Hi, I have just started a new blog which offers a free service to promote the online and offline businesses of our readers.

    We are also going to be reviewing blog posts that are relevant and helpful for small businesses. As part of that, I have posted a link to this article, and amended it so that it would be relevant to all businesses, not just blogs.

    http://greatsitesctk.co.uk/blog/?p=89 if anyone has a chance to read it, please let me know what you think. Thanks, Tosin ;)

  53. Wow, finally some new ideas other than just a list of blog directories. This is the best guide I've read for blogs yet! Nice work!

  54. Thanks Will :) I hope the tips work for you…implement! Let me know how it goes!

  55. Justablogger says:

    WOW!! This is an awesome article! I have yet to find an article, through my research, that pin-pointed everything you did. I know I will be applying these concepts so that I can better promote my blog. This is going in the bookmark vault for future reference for sure!

  56. WOW!! This is an awesome article! I have yet to find an article, through my research, that pin-pointed everything you did. I know I will be applying these concepts so that I can better promote my blog. This is going in the bookmark vault for future reference for sure!

  57. Thanks! I'm glad the info helped and motivated…let me know how it goes :)

  58. Promoting a blog can be very challenging. There are so many ideas and one does not know which ways are the best for their blog. I loved how you broke it down and made it easy to understand – even for the beginner. I found this to be very informative and I will be bookmarking this site for future reference. Thanks for the great suggestions!

  59. nice post very helpful

  60. I totally believe in the points but Creating Contacts is the One I like and follow the most! Mouth-to-mouth publicity and friendship leads to a greater blog success than anything else!

  61. Great article explaining how to promote a blog, for both the newbie's and advanced bloggers….you rock…

  62. Haha. Thanks Rishabh.

  63. I loved how you broke it down and made it easy to understand – even for the beginner. I found this to be very informative and I will be bookmarking this site for future reference.

  64. thanks for the article! I learned some useful tips

  65. Tremendous post. The rule of 100 shines out.

  66. This is a great post on traffic. You should also write a similar post on blog monetization. Maybe you have already.

  67. Power of 100 is power of 20 will not work.

  68. I really like it that you are taking the time to respond to all comments. That is exemplary behavior.

  69. How do you find the right forum for you? Google Groups?

  70. Hey thanks a lot! A lot of clients ask me about the 100 rule and the details/strategies of how to apply it on a day to day basis. It's a powerful tool. simple, yes. but the simple stuff can be very powerful when done well :)

  71. Thanks for the great advice, Christian!

  72. Rock on Leo! Let me know if you have any questions :)

  73. Nice tutorial but i am wondering how can i make 100 contact a day! Maybe another tutorial?

  74. Ha. Not a bad idea Heinrich :) I've received many emails with that as a concern. Honestly, you can easily do many more than 100 with practice. The 100 is not so much a magic number as it is a worthy benchmark. Trust me…you can do it! I'll see if I can follow up with another post on this!

  75. I decided to apply that so i start by adding you to twitter :p
    Do you recommand to only add people only by their interest in a topic (search in twitter for webdesign for exemple) or to go more mainstream?

  76. Thanks Heinrich for the follow :) I recommend adding people you find interesting and actually have conversation with. If you don't personally know anyone on Twitter at the moment and want to get things started, just think of someone who you think is awesome (*like David Risley maybe :), go to their profile and follow some of the people they're following that you think look cool. Interact with those people, and your network with grow naturally over time from there. After you spend some time on Twitter, it will become clear who you want to pay attention to.

  77. I decided to apply that so i start by adding you to twitter :p
    Do you recommand to only add people only by their interest in a topic (search in twitter for webdesign for exemple) or to go more mainstream?

  78. Thanks Heinrich for the follow :) I recommend adding people you find interesting and actually have conversation with. If you don't personally know anyone on Twitter at the moment and want to get things started, just think of someone who you think is awesome (*like David Risley maybe :), go to their profile and follow some of the people they're following that you think look cool. Interact with those people, and your network with grow naturally over time from there. After you spend some time on Twitter, it will become clear who you want to pay attention to.

  79. Whoa, powerful stuff. As I was reading this post, I already started implementing a few of the suggestions. The hardest tip to implement though will be making 100 contacts a day. BUT if I set aside a few hours a day just to connect with people, it's really not a big deal.

    Time to pull up my sleeves and get to work. Off to write a guest post…

  80. That's awesome Jennifer. Taking action is what makes all the difference :-)

  81. Opt-in box for a blog is very essential. This way one can build huge email lists and make a good use of it.

  82. I liked this post very much. Really nice help for promoting blogs.

  83. Will Forsyth says:

    thanks alot for the article. on the same note as heinrich its going to be hard to find 100 related things / people to make contact with but I shall try. thanks

  84. Very nice!!

  85. Nice article , thanks.

  86. Great article explaining how to promote a blog.Thanks for sharing this post.

  87. I’m planning to start a new blog, and this post was SO helpful! I’ve read several posts about how to launch and promote your blog, and this outdoes them all by far. Thank you for sharing your insight Christian!  

  88. Finally I found something helpful, many thanks for sharing your tips with us.

  89. I’ve been a writer for a long time, but I just started my personal finance blog several months ago. I have been doing a lot of the things that you mention on here, even without realizing it. Like responding to the audience and being engaged with the readers, I just do it because I want to be a part of the community.

    I like the Power 100 rule about the personal contacts, and that it something I’m going to make as my goal everyday! Great advice about waiting to post ads, and to limit the tweaking. I had an issue with over tweaking, but now I’ve left it and it’s working better. Thanks so much for posting such great advice for a noobie like me.

    • Thanks Carrie. Have fun with your new blog! I’ve been applying the 100 rule since ’98. Yes…I fail sometimes. I’ve also had days where I far exceed 100. I’ve found that when I slack on it, about 3 months later I pay for it with a drop in business. It’s the power of 100 that keeps your pipeline FILLED with leads, opportunities and of course…income. 

      The way to make it happen is to do it first. Schedule it like an appointment. Take care of other stuff after you take care of business ;)

  90. Mehemat Syahuerr says:

    Wow this is great a the tissue.

  91. I like you post, Christian! It is very helpful and interesting.

  92. I just started a blog and I wanted to know what you thought about sites like liquida, shark, etc.  What are they? How are they helpful? Unfortunately I had already broken rule #3 because that was the firs tthing I did.  I hope to do better with the other 9.  I’m not a business minded person, so all of this is a new way of thinking for me.  Thanks for helping me see the business side of a blog.

  93. Trading Pins says:

    Great post. Just like a complete tutorial guide book for newcomer .Thank you very much for the guide line.

  94. Thanks for the  advice, Christian!

  95. Kelapryor says:

    Thank you so much for the advise. I plan on airing my blog around february, and this will really be helpful

  96. Thank you! Just started a new blog and this helps me to figure out how I’m going to gain followers. Just love the interaction with people. You’ve convinced me these things will help!

  97. Xiaokang Guan says:

    Hi David. Your post really really help me a lot! Thank you.

  98. I was just starting to blog and I think there’s something in this post that I can use to make my experience in blogging more fun and exciting. Thank’s Christian!

  99. Everyone focus on developing business to business sales. The development means growing the business in a systematic, measurable, and repeatable way. True Business Development is more than just a hodgepodge of guesswork, hunches and competing initiatives. At Know land, it is a philosophy and a process. You should adopt the strategies which show you what true Business Development means and help you along every step of the way. Because without it, your brand your amazing conference center, and your beautiful brochure will not matter.
     

  100. One word abut this article – Awesome!

    Although leaving keywords instead of your name helps, but insightful comments are required. :P
    But 100 people is just o_O. I am gonna start with 3-5 and add 2 or 3 each week. Don’t get me wrong, I have nothing against your tactic; I am just real busy and sometimes have even no time to write a review :DAlthough one thing is sure – contacting people helps a lot. It is truly amazing how even one man can contribute.

  101. All I need, is to promote my blog, as a marketing tool for my writing. Not ads, not income, but hits, comments, sharing of articles, that’s all. Any special advise, Sir?

  102. I have recently started my blog and while searching for how to promote my blog, I stumbled on this page and m glad I did… you have written a very informative article, and what u call daily action plan we call it Smart goals (which we st everyday) :) so I am happy at least there is one thing which m already doing. BUT my biggest concern is how to make 100 personal contact daily, I quickly browsed thru the comments and saw that someone asked u to write a new tutorial… have u already done that… if yes please share the link with me and if not would love to get some insights on it… Thanks 

  103. I built a new blog and I try to promote it to get good place on search engine result. 

  104. Revathicherian says:

    I ve just recently started my own beauty and makeup blog and OMG- ur post is soooo useful….I love the fact that its easy to understand …Thank u for sharing ur views n insights…..Loved it

    Revathi Cherian

  105. DianneBlogg says:

    I already have a blog but I believe this can still be really helpful for me, so thank you so much for this indescribable tutorial!

    Have a wonderful Easter Holiday!

  106. Many thanks - 

  107. Interesting thoughts I am going to try out a few of your suggestions.

  108. rick grear says:

    Cool thanks for the tips

  109. Cool thanks for the tips!

  110. found simple and effective tips to promote my blog
    Should focus on this tips
    Thanks for sharing

  111. khairilfaizul says:

    thanks for the great tips!
    the 100 rule is really a challenge for me but i guess it’s worth trying.
    thanks again.

  112. Thanks for the great advice!

  113. Thanks a lot!! After reading your article I have a new, short TODO List. (first things first, right?!)

    1. I need to work on my 30 killer articles
    2. Will try the 100 Rule for the next two weeks and see how it works

    Thumbs up.

  114. anand swarup says:

    this is a fantastic article,i think this 10 tips is more than enough to get big traffic.

  115. epikvision says:

    making connections seem key to rouse the internet community.  This insight is very very valuable.  Thanks!

  116. artfreaq says:

    It has been 8 months since I am working full time as a blogger. Not even made my $100 but i’ll keep on going for the sake of knowledge and fun. It would be great if you take a look at my blog and give me useful tips. Thanks

  117. Thanks so much for all this information!! It this one page has helped me ALOT!! I am going to give it my best shot!

  118. I recently started a new blog, and this article is just what I have been looking for! Thank-you for writing this!

  119. Very good list. I have just started a blog and found ths really useful, thanks.

  120.  “Go 60 days without tweaking your site” really spoke volumes to me, being a designer I always get caught out procrastinating in this way.  Got to concentrate on the content and making those contacts. Great!

  121.  I already have a new blog and have been applying some of the tips that you’ve shared and I hope it will be  a success. Ty for sharing.

  122. I just started a new blog so I’ve been doing a ton of research. Your post is the first to mention “pillar content” which I find super helpful. It seems to be a great way to not only have posts in the can, but to also truly engage your audience. Thanks for the idea!

  123. J neonbeni says:

    Thanks for sharing great thoughts. One year developing my own business in tourism through blog, 2 – 3 visitors a week :p I have to learn more and be patient.

  124. HELLO I JUST VISITED A BLOG AND WAS PRETTY FUNNY, MASSEYSOPINION.BLOGSPOT.COM

  125. These are some truely amazing tips.
    I’ve started to get the ball rolling on my blog but I’m surely going to implement these tips to get it moving faster!

    Thanks a lot!

  126. That’s a really nice list man. Thanks you as it pointed me in a right direction what to do next to optimize the SEO for my personal website.

    anyhow, it is also a good list of things that need to be appended to my ~/.notes :)

    take care,

    - d

  127. This is a great article. I think it’ll be hard not to spend 60 days without tweaking my site, but I could see why you say that, as content is still king, and not site design.

    And even the Daily action plan helpful. We’ll see what kind of results I get out of it!

    Thanks,

    Bojan Zelic

  128. I like those recommendations. But making 100 contacts a day is too difficult for me. Its even hard to make 10 contacts a day. I don’t even have more than 50 email address in my hand to make contact.

  129. Thank you for your insight. I love the topic of my blog and enjoy writing the articles but sometimes I don’t write any for a whole month or two. I guess I have to be a little more constant in my writing.

    Have a nice day!

  130. Very useful and interesting insights. I just started a new blog, and will put to use the suggestions outlined here. I’m particularly intrigued by the 100 contacts per day trick. I shall have to apply this to my daily life, and let you know of the results.
    Great read and very helpful. Thank you for sharing!

  131. Thanks for the list, appreciated – I’m into my third month blogging on recruitment issues, and I’m sure these ideas will help – I’m not doing it for the money, just trying to get my message out at this time using a different style and approach to most career blogs. I wish I’d seen this article before I started!

  132. Putting my ‘baby’ foot forward in the 7th tip just now! I really loved reading this, most of which i don’t remember, and i feel like re-reading it. Thanks once again.
    p.s: just incase you’re wondering my complement was my first thanks :-).

  133. Christian- you just rock. Your articles and your words of advice have given me the confidence and the ability to move forward with my blog. Writing is my passion and connecting with people is my joy in life! Thank you for this valuable information :)

  134. This is really great advice, and thank you. Your point about daily action hit home with me. I always think about it, but sometimes go weeks without doing anything. Then wonder why my site isn’t improving. Doing at least one small thing every day makes a big difference.

  135. Thanks for this great advice – I’ve just started a blog, and am now starting to find way to drive people to the site.

  136. This is great. Love the idea of pillar content, highly recommended to new bloggers. I wish I had launched BioResilience.com in August with a stack of inventory like you suggested (I had a few in the hopper). Times got busy and, lo and behold, weeks have passed without a new blog (wrapping up my final trimester in graduate school!). But I’ll be back heavy hitting soon! Also, I appreciate your daily action list. I’m stunned by the 100 contact goal. Really?! Wow, I like it!

  137. Nice insight indeed! This has proved very helpful to me, for I am a fourteen year old first-timer in the blogging world. I shall definitely follow these wise snippets of advice!
    Acutally, my blog, which I created throught Google+, tells stories from INdian mythology, which is the subject I am passionate about. How should I ensure that I get good traffic for my blog? I really want people reading my blog and enjoying the episode-story I am narrating. What should I do to get good amount of publicity and comments?

  138. I didn t know about the Power of 100 Rule.I will grow my number of people for my FB page of my blog with the Power of 100 Rule.Thanks

  139. Thank you so much for this advice. It is helpful to know what things can be distractions….I never thought about the tweaking as a distraction, but you are right! I can’t wait to get started on the things you have generously outlined above!

  140. Thanks for the great info, David. I have my content, just trying to find the best ways in which to connect with people interested in traditional / medicinal real-food concepts and don’t mind getting a little hungry while reading. ;-) Facebook feeds can be crowded, so alternate methods are really helpful. 100 contacts seems like a lot, but I shall give it a go!

  141. Tip # 491: Don’t make a typo when keying in your blog’s url while leaving salient comments. ;-)

  142. Thanks for this Chris, I am really struggling to get my blog up in the air, I have a fair number of views but a very small active audience. Any one know the best strategy for growing the amount of subs on my blog and also the amount of time people spend on my blog page?
    Any ideas would be most welcome!

  143. Thank you for the info David! It seems there’s an awful lot to think about if we want a successful blog. For now I just want people to enjoy reading my posts as much as I enjoy writing them! Greetings from Poland.

  144. Very insightful article, I enjoyed it.

    It’s often easy to forget that rewards come with the consistent application of hard work, so it’s good to read something that affirms that.

    Daniel

  145. Hi David, thanks for the great article. I think for me, the biggest challenge in promoting my blog will be implementing the Power of 100 Rule. Even though this is a virtual world, I still find it intimidating to contact so many people in a day. I guess I’ll just have to bite the bullet and force myself to make those contacts because I know that it will pay off. On the bright side, I’m definitely promoting something that I believe in. Okay, one down, 99 to go!

  146. As others have suggested, the Power of 100 Rule is the most difficult to put into practice. I’m skeptical about Rule #3, though. I agree that building strong content should be the focus of any blog, old or new, and it’s certainly the primary pursuit in my employment-related blog, but placing a few Google AdSense advertisements can be done in 5 minutes. As other bloggers here can probably attest, $10 per month in ad revenue, as minimal as it sounds, is nothing to scoff at!

  147. Great list thank you. I’m now brimming with ideas for my blog and have a brand new daily to-do list!

  148. Hey David,

    Very interesting article. I have a blog and it’s growing because I’m busy on Google+, Twitter, and many other things that has to do with photography.
    Your tips will help me, and the best tipe you gave: make 100 contacts a day.
    That will be sometimes hard to reach but it’s a goal.

    Thanks!

  149. Great tips! I recently started a cooking blog, and I’ve been trying to promote it to get more readers. I like your idea of setting a goal for 100 personal contacts per day. As a teenager with lots of schoolwork, that’s difficult for me, but I’m going to try to make around 25 personal contacts per day for now.

  150. Goal setting is the key to any successful business or even in personal success. The problem is we all want a successful blog, but it is the work involved in getting to be successful that most avoid. Many people believe if you build it they will come and in the old days of the internet this was mostly true, but with billions of pages on the Internet today it takes work to get noticed.

  151. Good ideas! Especially the “tweaking of the blog.” It’s easy to waste more time doing that than anything else.

  152. Thank you for this article, very good and I will certainly be persistent and take action is what you have recommended.

    Do you look online for bloggin/business conferences? As I am going to have to get out there and become known and absorb as much knowledge as possible.

    Cheers for helping us all, I appreciate it

    Jaryd K

  153. Thanks for some great tips. Link building and SEO has been a large part of publicising my blog.

  154. Thanks David! After reading your article, I realize that networking must go hand in hand with blogging or website development. That’s where a new blogger lags especially if the number of contacts is low. I’ll have to work on that. :)

  155. I am working on blog since long time. The content is unique, user friendly and generic. I want to know how i can make my blog very popular and user engage. Here you have shared all steps and guideline really useful but i want few more advanced tips and guide.

  156. I am new at this or at least I must say new at thinking this s a way to promote my business and not just a way to share my traes. Thank you fr your direction. One hundred contacts a day sounds almost impossible but it certainly is goal, a place to start.

  157. Very nice article. I have written some internet related stuff on my blog and was wondering how to promote the same… thanks for your suggestions

  158. What a helpful article. I will definetly research link building.

  159. Brilliant stuff and it all makes sense. Thank you, I will be implementing these for certain!

  160. I have no blogging goals yet, I am just timidly venturing out and this popped up in my Google search for new blog advice. 100 contacts a day is so incredibly far outside my comfort zone and yet my purpose for wanting a blog is not money but connection. A challenge perhaps?

  161. This is really good, practical stuff. Most blog building advice I’ve seen has been more hypothetical and idealistic but I appreciate the honesty of this advice. I will definitely take all the points forward with me.

  162. wow.this is cool man. sometimes we use to think that we are awaiting for visitor, but you tell us to reach them out. great sharing here. I will practice this.thanks.

  163. Addendum: (my url & name were mixed up) *Your rule 100 is absolutely right. I made business cards for my blog and when I hand them out people are extremely receptive to the idea. I get more traffic through interacting with people on vacation than any other way

  164. Hi Christian! Thank you very much for this article. I am assigned to promote a book written by Vivek Sood entitled The 5-Star Business Networks and a blog post on http://globalscgroup.com/ and I am very much thankful for these ways!

    Problem is I do not know how to guest post to the other blogs/niche. I tried to contact the writers/contributors especially on wsj, time, hbr, forbes but I still doesn’t have a reply. Can you help me with this? Do you have any idea how I can post as a guest blogger to these sites?

  165. thanks for making some of the best useful ways for making blog rule on search engine …content will always remain the king after that the most important factor which count is offsite seo….more links natural to search engine more the appreciable results

  166. Amanda Andersson says:

    Thanks for the list. A blog service you should have in your list is http://www.blogionaire.com. All their traffic is forwarded to today’s blogionaire and tomorrow’s blogionaire is picked from the blogs added today. An opportunity for a blogger to become famous instantly.

  167. Good information. I particularly like the 100 rule. This is something I will take with me.

  168. I like the fact that you stressed the point that blogging is a
    “people business”…I will put a face to every blog wherever possible…thanks :)

  169. the 100 rule is a good rule to fall by.
    Its hard to do though! I wish i could answer 100 a day.

  170. This is the blog post i was waiting for to build my business. Thanks David :)

  171. Wow! I’ve been losing confidence and steam with my 4 month old blog lately. Today I was down in the dumps contemplating on getting a job and giving up my passion and dream thinking this blog business is a pie in the sky. Then I find this article – and it totally uplifts me and renews my energy and spirits. I can’t thank you enough for the great tips and reality that I was trying to ignore and keeping me down and preventing me from moving the ball forward. This is the best motivation. Thank you!!

    • Hi Kelly, can you give us an update? Did you apply these principles? Did it do your traffic any good? Would love to hear the effects! Thanks!

  172. Hi is the 100 rule about emailing people and waiting for a response?

  173. Its a good way to start and learn about how to promote My Blog. Thanks

  174. I have a blog but I don’t get much time to update. Previously, I was getting lots of visitors but since Penguin last update and Humming bird my ranking went down. I don’t think I got penalized but my due to irregular update my site ranking is devaluated on Google. Some posts are still ranking because they have strong social signals but those articles that has not social sharing and linkbuilding are not in top 100.

    So now I decide to make good promotion of my articles. Can you or anyone else give me some tips which help me to achieve good ranking?

  175. Is it possible to get a great traffic gradually only posting a blog post for years? thank!

  176. Hi,

    This is an wonderful write-up. I am very new to blogging and I was desperately looking for ways to build audience. I believe the steps mentioned by you shall be extremely helpful and I just love that 100 Rule. I am surely going to give that a go.

    Bye

    Sayak

  177. Thank you for the fantastic advice, looking forward to putting some of these principles into action :)

  178. David, Excellent write up. I’ve been looking for a detailed guide to driving interest for nolayingup.com. It’s such an interesting process getting into the blogosphere (I’ve been in it for a while as I work for gigaom, but covering golf has been very fulfilling). Thanks for sharing.

  179. Thank you for the great information. It’s interesting to see how long this specific post has been generating responses. I look forward to putting your ideas into action.

  180. Just started blogging, can’t wait to put some of your advice to work. Thanks so much!!!

  181. I’ve read a lot of articles on this topic as I’ve been starting my own blog and this is BY FAR the best information I’ve seen. I cannot wait to begin trying the rule of 100 and can definitely see how much that will help out. Networking is everything! Thank you so much!

  182. These are some really great tips and you write in a way that’s inspirational and motivational. My blog is not new, but I’m certainly looking to build my following, and I’m going to try these tips immediately! Thank you :)

  183. This is really interesting. Thank you for the article. I’m just starting my blog, and getting used to promoting what I do. I completely agree with everything you said!

  184. Hey Christian, These are great tips of what a blogger should go out and start doing. Many a times people loose focus while working on blogs. The part on design is something I have experienced myself and it also happens because we feel we are not getting a great CTR on ads with the design on our blog.

  185. This site is great, 10 simple strategies for every blogger just starting out.

  186. Just created a great blog about Monogamy is not for everyone and after reading your post Im now excited about how to promote it. Great tips. Hope to read more of your blogs in the future.

  187. I heard about list building over and over again but yet to implement it on my blog :(

  188. Hi Christian,
    Just started up my business and wanted to write a blog but really didn’t know where to start. This has really inspired me. Thank you.

  189. Hi Christian,
    Thanks for this down-to-earth post – you make difficult things feel more achievable! I may not be a blogger per se (I’m a cartoonist with a webcomic) – but I definitely think the rules still apply. As for the Power of 100, it’s possibly too ambitious for me right now, but I could certainly try the Power of 10:-)

  190. 60 days blog promotion seems a very long way to do but possible. I will try it.

  191. Thanks a lot Christian. You really inspire me to do more things than before! I will apply the 100 rule for now and later on. Also keep promote my blog for first 60 days! Once again, thank youu! :)

  192. Fantastic post – so many people repeat the same things over and over with very little impact on me, but this one; not one but several new things! 100 a day though! I’ll definitely have to try that!

  193. Hi
    i just started a blog and was looking for the way to promote it. I can now say that i came to right place. After reading your article now i am focused on certain think like what to do to promote and set my priorities for this. one thing you are saying about changing the design contineusly applies to me…its only 15 days and i have changed my theme 3 times but not anymore. Thanks for this awesome artilce

  194. Rishabh Malik says:

    Inspiring thoughts, well written marketing tips. Thanks a lot! I’m specially fascinated by the ’100′ rule.

  195. Great article christian. I find motivation is the bit that lets me down :). You get all excited, but trying to keep that excitement and interest can be pretty hard. I will definitely put some of your ideas into practice.

  196. These are such great tips! I especially love the power of 100 one. I’m a new blogger (hence why I’m here) and I could definitely use a lot more contacts. One of my favorite ways to make contacts is to email people who have popular group boards on pinterest and ask them if I can contribute to their board. I’m actually contributing to a board by the magazine Woman’s Day right now simply because I asked! I would love to hear other ideas on ways to make personal contacts other than commenting and emails!

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