So, I just spoke with a consulting client. She ran a coaching business. And she had questions about how to properly handle her email list in terms of autoresponders, the content of the emails, etc. Like a lot of people, she had her email list hosted with Mailchimp. She had a list of 224 people….
You just wrote what you believe is an important email for your subscribers. Perhaps a link to your latest post which you know rocks. Or perhaps even a product recommendation that you truly believe is awesome and will benefit your readers. So, you send the email to your list. And… You check back the next…
I recently announced that I was switching my email marketing for the Academy from Aweber over to Office Autopilot. For me, this makes sense. However, for many people who read my blog, it won’t. The fact is that Office Autopilot is overkill for the typical solopreneur or blogger. Not only that, it starts at $297/month…
There probably isn’t anything in the world of online business that causes as many discussions, confusions and opinions than talking about different platforms. Which cart do we use? Which email service should we use? Which plug-ins do we use? It is easy to get so focused on the software that we become paralyzed by the…
I’ve got another tip for you today on how to get higher open rates on your email. And it works particularly well if you use video and here’s why. Aweber uses a tracking image to actually track open rates. So, there’s a little invisible image in the email like, 1×1 pixels – that’s a little transparent image….
One of the things that we all want with our email list is high open rates. We want to know that when we send out an email that the highest percentage of our list as possible will actually open it. Now, one of the things to keep in mind is that systems like Aweber use…
Is it still important to use double opt-in? Let’s talk pros and cons… and then present some best practices and a potential alternative that might be better.