- To Do List Member. The Action Plans inside the Academy are built on top of a HEAVILY customized version of this plug-in.
- Wishlist Member. While I'm no longer using Wishlist Member, I did use it for a few years successfully. It isn't as robust as MemberMouse, but it is a nice plug-in and will serve most first-time membership site owners well.
- OptimizePress. As already mentioned, I personally use Optimizepress for most of the landing pages here at the Academy. It is more flexible than LeadPages - and cheaper. LeadPages continues to be more newbie friendly.
- Easy Webinar. EasyWebinar plays a large role in my automated sales funnels, allowing me to run webinars throughout the day on an evergreen basis. Integrates directly into WordPress. This software has made me many thousands of dollars.
- Deadline Funnel. By far the best countdown timer you can use to employ urgency in your marketing. Have deadlines which are REAL deadlines, where they can't just clear their cookies and reset it. Works beautifully for evergreen scarcity, and integrates with email so custom deadlines can appear in your autoresponder.
- GotoWebinar. For obvious reasons.
- PollDaddy. I maintain an account with PollDaddy for doing surveys and polls.
- Stripe. I use Stripe for all credit card processing here at the Academy. They're truly awesome and have the most robust feature set I've seen. Very easy to get up and running with.
- Paypal. Not much else to say. People like to pay with it, so I use it, too.
- Blubrry PowerPress. I use PowerPress to run the podcast right off of WordPress. Highly robust plug-in.
- Smart Podcast Player. I use SPP to display podcast episodes here on the blog. Nice and clean in how it works.
- LibSyn. I host all podcast episodes on Libsyn.
Podcasting Hardware & Software
- Heil PR40 Microphone. Truly the best mic I've ever used.
- Heil PL-2T Mic Stand. Basically, its a boom arm that holds the mic up and clips to my desk. Allows me to move the mic around easily.
- Heil Shock Mount.
- Xenyx 1002 Mixer. Since the PR40 mic uses a traditional XLR plug which won't plug into my Mac, everything goes through the mixer, THEN into the Mac.
- ID3 Editor. A simplistic little program for editing ID3 tags on my MP3 files.
- Vimeo PRO. All of the Academy training videos are hosted on a Vimeo PRO account. These guys are great.
- Wistia. I use Wistia primarily for marketing videos because they have great tracking capabilities plus I can integrate it into my CRM using FuzedApp for automated followups or to track whether certain people have watched the video or not.
Video Hardware & Software
- Canon T4i DSLR. Great camera. Love the thing.
- Canon EF 18-135mm IS STM Lens.
- Sennheiser EW100 Wireless Lapel Mic system.
- FancierStudio 3-Piece Lighting Kit.
- Screenflow. I use Screenflow for recording all of my training presentations, but I also use it as my editor for videos filmed with the camera.
- Logitech HD Pro c920 Webcam. A nice 1080P webcam. I use it whenever I'm recording at my desk. For instance, my live podcast recordings.
- Wacom Bamboo Fun tablet. Whenever I do digital whiteboard videos, this is what I'm using to draw on screen.
- FlySketch. This is a little Mac program which allows me to DRAW on screen with my tablet.