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Let’s talk strategy for a minute. Or, more accurately, a simple tool you can use so as not to forget to USE strategy in your blogging. 🙂 Put simply, there are two types of blogging: Blogging just for the fun of it, without any monetary aims. I often call this “hobby blogging”. Blogging for business,…
You might have a product which is perfect for your prospect, but getting them to actually hit the Buy button can still be a little difficult. Human beings are naturally averse to risk, averse to confronting new things… and let’s face it, most people have a core emotional attachment to their money and it takes…
One of the absolute most important help mechanisms available today is the mastermind group. If you’re not a member of one, then I want you to drop everything right now and read this post. OK, everything dropped? Do I have your attention? OK, then. Let’s move forward… The idea of a mastermind group was…
All online businesses – big and small – need to have some kind of system in place for managing customer support. Problem is, like a lot of other things these days, there are about a thousand different options for doing so. Lots of different support desks out there, and it is hard to determine…
So, you want traffic to your new site. What are you doing about it? If you’re anything like the average blogger, you pretty much default to a single strategy: social media. The plan is to get big on Twitter, Facebook and Google+, build your audience over there, and then siphon people off over to your…
Do you set up reasonable precautions for your business in the event of a major change in the economy or some kind of national event? That’s what I’d like to discuss today for a few minutes with you. This post is going to be a little bit different than the usual fare. But, I think…
One of the things I’ve been resolved to do lately is make more videos. Simply put, I felt like I was dropping the ball with my Youtube channel and sacrificing a pretty effective strategy… basically because I thought I didn’t have the time. But, then Youtube Capture came out on the iPhone. Then, I…
Your blog homepage is valuable real estate, and most bloggers are completely doing it wrong. Here’s how to craft a strategic homepage for your blog.
There’s a lot of people these days looking for alternative ways to make money. Some people have lost their jobs and are looking for alternatives. Some aren’t having much luck finding a job and are, too, looking for alternatives. Some just want to make some extra money. And, you have some more who just want…
If there is ONE issue that I hear from folks all the time about what’s getting in their way in business, it would be… OVERWHELM. And, going along with that is the idea of losing focus, not being certain what to do next, and generally just being flustered. When there are seemingly so many things…
In case you hadn’t heard, Google most definitely considers how fast your site runs when it decides how well to rank you in the search results. But, ironically enough, it is often the search engines themselves which slow our sites to a crawl. Well, you can put some controls in on this. It is a bit…
I find that Migrate Guru is the easiest and most reliable way to migrate (or move) your WordPress blog to a new web host. It is also free. Here’s how to do it.
Most blog owners are making the same handful of mistakes — and most of them come down to not thinking about the site from the visitor’s perspective. Here are the top 8 I see over and over.
So, I just spoke with a consulting client. She ran a coaching business. And she had questions about how to properly handle her email list in terms of autoresponders, the content of the emails, etc. Like a lot of people, she had her email list hosted with Mailchimp. She had a list of 224 people….
As you’re building your blog or online business, are you afraid to ask for money? Be honest. 🙂 One of the biggest barriers I see when I’m helping people generate revenue from their blogging – primarily when they’re in the beginning phases – is simply the willingness to ask for a sale. The fear of…
You just wrote what you believe is an important email for your subscribers. Perhaps a link to your latest post which you know rocks. Or perhaps even a product recommendation that you truly believe is awesome and will benefit your readers. So, you send the email to your list. And… You check back the next…
Systems. It is on my mind. One of my big pushes in 2013 is to systematize things in my business as much as possible so as to automate them and/or make them take as little time as possible. It starts like this… I take some kind of task that I find needs to be done on a…
You’re in a room with a bunch of people networking. Perhaps a business function of some kind. You’re enjoying talking to people, however something is bothering you… One of the most common questions people are asking is… What do you do? In other words, what is your business? What do you do for a living?…
I recently announced that I was switching my email marketing for the Academy from Aweber over to Office Autopilot. For me, this makes sense. However, for many people who read my blog, it won’t. The fact is that Office Autopilot is overkill for the typical solopreneur or blogger. Not only that, it starts at $297/month…
In this business of blogging, one of the most common pieces of advice that you probably hear is that of following your passion. And usually, when people are talking about starting up an online business, it usually starts out with the idea of brainstorming what your passion is and starting out with your passion. Basically…
There probably isn’t anything in the world of online business that causes as many discussions, confusions and opinions than talking about different platforms. Which cart do we use? Which email service should we use? Which plug-ins do we use? It is easy to get so focused on the software that we become paralyzed by the…
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