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A look back at 2013, and the huge realization I had about how businesses begin – and how they are destroyed. What is the entrepreneurial cycle, and how do you know when you’ve taken things too far?
How do you deliver an ebook or other giveaway as an opt-in offer to build your list? And, how do you manage offering multiple ones without multiple lists? Here we discuss the actual mechanics of delivering opt-in giveaway offers. Several different methods are discussed.
Chances are, the honest truth is that you probably shouldn’t be reading this blog post right now. You probably have more important things to do. There’s no doubt there are certain actions you could be doing right now which would grow your blog and your business. But, instead, you are here and reading this…
In “internet years”, I am an old goon when it comes to blogging and online business. I’ve been at it now for 15 years. I got started as a technology blogger, built that into a six-figure business, then started this site about 10 years later. In doing it myself, by helping other people do…
How does it make you feel when you call some big corporation and you get one of those “Press 1 for blah, press 2 for blah” prompts? When the recording says “we care about your call”, you’re probably thinking some pretty wicked thoughts, huh? Even worse is when you’re stuck talking to a computer. Oh,…
The subject of online business often seems like a bunch of separate topics which somehow are supposed to all get meshed together into something which makes sense. You’ve got social media, blogging, email marketing, copywriting, video production, webinars, Facebook ads, Pinterest – and whatever topic and flavor of the month you’d like to add…
Ever got that feeling as if you’re working your ass off, but not much is changing? Let’s equate this to the world of online marketing and blogging: You’re sending emails to your subscribers about some offer you have, but sales are low and you can’t figure it out. You’re writing your face off for…
Why do people fail? Why is it that people who come into online business are engaging in all this random motion and not getting anywhere? Why are they left confused on what to do next, with everything looking the same? The answer lies squarely in an understanding of systems.
There is a TON of information out there about how to make money with a blog, yet people are falling all over themselves failing left and right. What the heck is wrong? Well, as I said in my last post, an “undercut” is necessary. Obviously. Those blog owners who are looking to make money from it are going about it in a way which doesn’t work.
It has been estimated (depending on where the stats come from) that between 50% and 70% of businesses started will fail within the first 18 months. While I don’t have numbers to back it up, I can almost guarantee you that once we go online, the failure rate is higher than that. And, 18 months? Pfft. It happens a lot sooner than that, usually. Most never get off the ground in the first place.
I personally use a spreadsheet to manage my editorial calendar. My spreadsheet is hosted on Google Drive that way it is shareable with others. And the nature of a spreadsheet means that I can have columns for any field I want. And, here are the fields which I personally use.
I have been blogging for a long time now and during that time, I’ve had many different styles of content planning. I’ve tried the “no planning” approach, where I’ve sat down knowing I needed to write something but had no idea what the hell to write. Been there, done that. 🙂 I’ve done the “mini planning”…
I’ve done series before and they did a lot better. I ran one on membership sites that did far better. I ran another on the future of blog monetization which led up to a product launch and that series absolutely crushed it. But, this most recent 30 day series didn’t crush it.
Today’s plug-in was one that, when I found it… I was excited. This was something I was wanting to do on this blog, but thought I would need to manually code it. But, alas… there was no need.
Today’s plug-in was one that, when I found it… I was excited. This was something I was wanting to do on this blog, but thought I would need to manually code it. But, alas… there was no need.
Today’s plug-in was one that, when I found it… I was excited. This was something I was wanting to do on this blog, but thought I would need to manually code it. But, alas… there was no need.
It is truly the cadillac of forms plug-ins. I personally use Gravity Forms on every one of my websites.
Is the economy, or lack of jobs, really to blame for people’s economic woes? Perhaps there is something more – something college students need to realize.
I recently sat down and created a Getting Started page for the Blog Marketing Academy blog. The purpose of this page was to help new arrivals to this blog get oriented, get connected, and know what I stand for. And, in doing this, I decided to list out some of the big “key points” that I have echoed many times throughout the years in various ways.
Sometimes, to-do lists freakin’ suck. They seem awesome going in, but seem more like a source of disappointment on the way out. For some, this gets so bad they stop making to-do lists altogether. I guess they figure the no-goals “zen” approach works for them. Thing is, its not usually the fact that the list was bad. Usually, it is because the approach was wrong. Here’s something that I’ve found works quite well for me to get my to-do lists done much faster…
It comes down to the simple act of separating decision-making from execution.
Have you ever put something off? Something that you think would be a good idea, but you decide not to do it right now. And, you justify it to yourself by telling yourself that you’re waiting until the right time.
You’ll wait until you have more time. Until you retire. Until you have more money. Until… until… until…
Then what?
Often, nothing. That’s what.
Perhaps you’ve experienced it. Perhaps you yourself have done it. But it goes like this… A person has bought something and something went wrong. Maybe there was a problem with the card. Maybe the shopping cart system flaked out and caused some weird thing to happen. No “thank you” email gets sent, yada yada….
Let’s talk strategy for a minute. Or, more accurately, a simple tool you can use so as not to forget to USE strategy in your blogging. 🙂 Put simply, there are two types of blogging: Blogging just for the fun of it, without any monetary aims. I often call this “hobby blogging”. Blogging for business,…
You might have a product which is perfect for your prospect, but getting them to actually hit the Buy button can still be a little difficult. Human beings are naturally averse to risk, averse to confronting new things… and let’s face it, most people have a core emotional attachment to their money and it takes…
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